Amazon Fidget & Sensory Toys Case Studies

Real campaigns we ran for fidget & sensory toys brands on Amazon — what was broken, what we changed and what it moved.

Badge held 34 of 38 weeks

Winning the badge, then learning how to keep it

In a category of near-identical cheap impulse buys, the small label above one search result decides most of the sales. This brand had won it three times and lost it within days on every occasion.

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