[{"data":1,"prerenderedAt":248},["ShallowReactive",2],{"case-study-trading-card-authenticity-transparency-en":3,"case-study-blocks-b83c2897-62f8-40f2-afee-9502631ce331-en":27,"reviews-all-b83c2897-62f8-40f2-afee-9502631ce331-any-en":160,"case-study-category-ancestors-toys-and-games\u002Fcollectibles-and-trading-cards-en":161,"services-by-ids-07288de0-63ae-47b6-b6fc-eb6c6af8f16e,a507b11d-88fb-4b74-98a2-0661de716593-en":172,"case-studies-by-ids-a244878d-cf48-4b0e-9239-85187dcedd94,4968cc56-c10b-49af-9284-14c373edb0a8,0b89eb0b-6e33-45dc-8eba-d27addffd861,9f5a3a87-66c7-49e4-b1ce-2859dca10b51-en":195},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"b83c2897-62f8-40f2-afee-9502631ce331","trading-card-authenticity-transparency","case-studies\u002Ftrading-card-authenticity-transparency-1790060651183.webp",null,true,10,415,"2026-09-22","2026-09-22T11:13:31.365294+00:00","2026-09-22T11:13:31.504874+00:00","en","Proving the cards are real before the buyer has to wonder","Counterfeit claims 14 → 0.6 per 1,000","Counterfeits in the category had made buyers suspicious of everyone, including the legitimate seller. Serialized authentication turned a category-wide fear into this brand's reason to be chosen.","Trading Card Authenticity Case Study","How serialized authentication and proof-led content cut a card brand's counterfeit claims to near zero and lifted revenue 44% in ten months.",[21,22],"07288de0-63ae-47b6-b6fc-eb6c6af8f16e","a507b11d-88fb-4b74-98a2-0661de716593","39956344-55fe-45ff-8f8e-b55b7722f895","collectibles-and-trading-cards","toys-and-games\u002Fcollectibles-and-trading-cards","Collectibles & Trading Cards",[28,53,80,87,94,116,126,133,143,149],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"87b01f46-dbef-4d12-84be-d3793ab24be2","snapshot",1,{},{"items":34,"title":52},[35,37,40,43,46,49],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$390k \u002F month",{"label":44,"value":45},"Problem","14 counterfeit claims per 1,000 orders; rating 4.0",{"label":47,"value":48},"Engagement","Full account management + creative",{"label":50,"value":51},"Timeframe","10 months","",{"id":54,"case_study_id":4,"type":55,"position":56,"is_enabled":8,"config":57,"locale_code":14,"data":58},"aab70fba-5317-4f45-a639-9950956100ea","metrics",2,{},{"items":59,"title":52},[60,65,70,75],{"after":61,"delta":62,"label":63,"before":64,"is_highlight":8},"0.6","-96%","Counterfeit claims per 1,000 orders","14",{"after":66,"delta":67,"label":68,"before":69},"$560k","+44%","Monthly revenue","$390k",{"after":71,"delta":72,"label":73,"before":74},"4.5","+0.5","Rating, hero product","4.0",{"after":76,"delta":77,"label":78,"before":79},"7 \u002F mo","-89%","A-to-z claims","62 \u002F mo",{"id":81,"case_study_id":4,"type":82,"position":83,"is_enabled":8,"config":84,"locale_code":14,"data":85},"9e204536-ef93-48da-9d14-d6a032b07d6e","challenge",3,{},{"title":52,"markdown":86},"The category is full of fakes, and shoppers know it. A buyer opening a sealed pack has no way to distinguish a genuine one from a convincing counterfeit except by outcome, so a proportion of them assume the worst whenever a pull disappoints them — and the seller wears the claim, the refund and the one-star review.\n\nFourteen counterfeit claims per thousand orders is what that looks like at scale. Most of them were not fraud on either side; they were a shopper with no way to verify what they had bought. The rating sat at 4.0 as a result, in a category where the rating is the only trust signal a buyer has, and the fear was self-reinforcing: every “might be fake” review on the page made the next shopper more likely to file the same claim.",{"id":88,"case_study_id":4,"type":89,"position":90,"is_enabled":8,"config":91,"locale_code":14,"data":92},"a90f2b01-8eef-4148-b114-59268205b791","approach",4,{},{"title":52,"markdown":93},"We gave the buyer proof that does not rely on trusting the seller.\n\n- **Serialized authentication codes** applied per unit through Amazon's Transparency program, so each item can be verified independently by the buyer.\n- **Verification shown as a step in the creative** — the image stack demonstrates how to check the code, which is itself the trust signal.\n- **Sourcing stated plainly** — the brand's own print-to-pack chain described in the A+ rather than implied.\n- **Claim-handling rewritten** so a verified code resolves a dispute in one message instead of a refund and a review.",{"id":95,"case_study_id":4,"type":96,"position":97,"is_enabled":8,"config":98,"locale_code":14,"data":99},"eafc6235-c26c-4788-930f-46e24f82a6b4","process_steps",5,{},{"steps":100,"title":52},[101,104,107,110,113],{"text":102,"title":103},"Ten months of counterfeit claims read individually; 80% involved no verification attempt of any kind, on either side.","Claim analysis",{"text":105,"title":106},"Unique codes applied at the packing stage, starting with the four highest-claim ASINs.","Serialisation rollout",{"text":108,"title":109},"Verification demonstrated in the image stack and in a short A+ module, so the code is visible before purchase, not only after.","Proof content",{"text":111,"title":112},"A standard response that resolves a verified item in one exchange; unverifiable ones escalated properly.","Dispute playbook",{"text":114,"title":115},"Once claims dropped, the accumulated fresh reviews moved the hero product from 4.0 to 4.5 over two quarters.","Review recovery",{"id":117,"case_study_id":4,"type":118,"position":119,"is_enabled":8,"config":120,"locale_code":14,"data":123},"8b5c1a09-0bec-47de-858a-82b93b430d7c","media",8,{"images":121},[122],"case-studies\u002Fdashboards\u002Ftrading-card-authenticity-transparency.webp",{"title":124,"caption":125},"Inside the ad account","Anonymized account view, rebuilt from the figures reported above: ad sales growing from $176k to $252k a month while ACoS falls from 32% to 23% across the 10-month engagement.",{"id":127,"case_study_id":4,"type":128,"position":129,"is_enabled":8,"config":130,"locale_code":14,"data":131},"9803534a-8104-402a-993a-99c12872a434","results",9,{},{"title":52,"markdown":132},"Counterfeit claims fell from 14 to **0.6 per thousand orders** and A-to-z claims by 89%, while revenue grew 44%.\n\nThe growth is a consequence of the trust, not a separate initiative. In a category where every listing looks the same and the buyer's main fear is being cheated, the seller who can prove authenticity at the point of sale is the one that gets chosen — and the rating recovery from 4.0 to 4.5 compounds that, since rating is the first filter a collector applies.",{"id":134,"case_study_id":4,"type":135,"position":9,"is_enabled":8,"config":136,"locale_code":14,"data":137},"8e5cb600-9d3f-471f-b77b-12e59955a347","quote",{},{"items":138,"title":52},[139],{"role":140,"text":141,"author":142},"Trading card brand","Half the reviews we were getting weren't about our product at all. They were about the category's reputation, and we were paying for it.","Founder",{"id":144,"case_study_id":4,"type":145,"position":146,"is_enabled":8,"config":147,"locale_code":14,"data":148},"47ec070a-8a6d-45fb-92aa-ee4e2944f583","service_ref",11,{},{"title":52},{"id":150,"case_study_id":4,"type":151,"position":152,"is_enabled":8,"config":153,"locale_code":14,"data":159},"0a42dc96-1dbb-4f03-8099-f9ee03e18bc1","case_ref",12,{"ids":154},[155,156,157,158],"a244878d-cf48-4b0e-9239-85187dcedd94","4968cc56-c10b-49af-9284-14c373edb0a8","0b89eb0b-6e33-45dc-8eba-d27addffd861","9f5a3a87-66c7-49e4-b1ce-2859dca10b51",{"title":52},[],[162],{"id":163,"parent_id":7,"path":164,"slug":164,"sort_order":83,"is_enabled":8,"is_priority":8,"last_modify":11,"created_at":165,"updated_at":165,"locale_code":14,"name":166,"title":167,"subtitle":168,"intro":7,"meta_title":169,"meta_description":170,"case_count":171},"671488c3-469e-4efc-9f8b-423936787af3","toys-and-games","2026-09-22T11:13:31.177478+00:00","Toys & Games","Amazon Toys & Games Case Studies","Real campaigns we ran for toys & games brands on Amazon — what was broken, what we changed and what it moved.","Toys & Games Case Studies","See how our Amazon agency grows Toys & Games brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",18,[173,185],{"id":21,"slug":174,"icon":175,"hero_image":176,"is_enabled":8,"sort_order":90,"last_modify":177,"created_at":178,"updated_at":179,"locale_code":14,"name":180,"title":181,"subtitle":182,"meta_title":183,"meta_description":184},"creative-content","i-lucide-palette","service\u002Fcreative-content-1785511622781.svg","2026-08-14","2026-07-29T14:14:06.117411+00:00","2026-08-14T08:43:13.682542+00:00","Creative & Content","Amazon creative that turns clicks into customers","Conversion-focused images, A+ content, and video built around shopper intent — so the traffic you pay for actually converts.","Amazon Creative & A+ Content Services","Amazon creative and content that converts — product photography, infographics, A+ brand story, and PDP & headline video built for shopper intent.",{"id":22,"slug":186,"icon":187,"hero_image":188,"is_enabled":8,"sort_order":97,"last_modify":177,"created_at":189,"updated_at":179,"locale_code":14,"name":190,"title":191,"subtitle":192,"meta_title":193,"meta_description":194},"full-account-management","i-lucide-briefcase","service\u002Ffull-account-management-1785511629493.svg","2026-07-29T14:14:42.347624+00:00","Full Account Management","Your entire Amazon channel, run by one senior team","Advertising, listings, creative, catalog, and strategy managed end to end — so you can run the business while we run Amazon.","Full-Service Amazon Account Management","Full-service Amazon account management — advertising, listing SEO, creative, catalog and strategy run by one senior team. Get your growth plan.",[196,212,226,237],{"id":155,"slug":197,"cover_image":198,"brand_name":7,"is_anonymized":8,"period_months":199,"is_enabled":8,"sort_order":200,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":201,"headline_metric":202,"summary":203,"meta_title":204,"meta_description":205,"service_ids":206,"published_at":11,"category_id":208,"category_slug":209,"category_path":210,"category_name":211,"category_is_enabled":8},"kids-electronics-review-velocity-seasonality","case-studies\u002Fkids-electronics-review-velocity-seasonality-1790060651183.webp",14,416,"A year's worth of reviews arriving in six weeks, then silence","Non-Q4 revenue share 22% → 47%","A kids' electronics brand sold almost everything in December, so its reviews arrived in one burst and its ranking decayed for the other eleven months. Building non-gift demand fixed the ranking, not just the revenue.","Seasonal Review Velocity Case Study","How non-gift use cases spread a kids' electronics brand's demand across the year, lifting non-Q4 revenue share from 22% to 47% and revenue 51%.",[21,207],"c89127c7-631c-451f-bf13-3681edd0f3c4","a3ccd59b-e20f-4416-b48f-0293877eb46b","kids-electronics","toys-and-games\u002Fkids-electronics","Kids' Electronics",{"id":156,"slug":213,"cover_image":214,"brand_name":7,"is_anonymized":8,"period_months":129,"is_enabled":8,"sort_order":215,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":216,"headline_metric":217,"summary":218,"meta_title":219,"meta_description":220,"service_ids":221,"published_at":11,"category_id":222,"category_slug":223,"category_path":224,"category_name":225,"category_is_enabled":8},"sensory-toy-amazons-choice-badge","case-studies\u002Fsensory-toy-amazons-choice-badge-1790060651183.webp",417,"Winning the badge, then learning how to keep it","Badge held 34 of 38 weeks","In a category of near-identical cheap impulse buys, the small label above one search result decides most of the sales. This brand had won it three times and lost it within days on every occasion.","Amazon's Choice Badge Case Study","How price stability, unbroken availability and term-level conversion let a sensory toy brand hold the Amazon's Choice badge for 34 of 38 weeks.",[22,207],"629c466f-dbce-4fb6-b33d-9b87c64d4140","fidget-and-sensory-toys","toys-and-games\u002Ffidget-and-sensory-toys","Fidget & Sensory Toys",{"id":157,"slug":227,"cover_image":228,"brand_name":7,"is_anonymized":8,"period_months":129,"is_enabled":8,"sort_order":229,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":230,"headline_metric":231,"summary":232,"meta_title":233,"meta_description":234,"service_ids":235,"published_at":11,"category_id":163,"category_slug":164,"category_path":164,"category_name":166,"category_is_enabled":8},"toy-brand-age-range-search-alignment","case-studies\u002Ftoy-brand-age-range-search-alignment-1790060651183.webp",400,"Nobody searches for a toy without saying how old the child is","Age-qualified sessions 11% → 44%","A toy brand's catalog carried no age attributes and no age language, so it was filtered out of the way almost every parent narrows the category. Fixing that changed where the listings appeared, not what they said.","Amazon Toy Age Range SEO Case","How age attributes and age-modified keywords moved a toy brand from 11% to 44% age-qualified sessions and grew revenue 67% in nine months.",[236,207],"b2229fd7-1f99-4a26-ad08-d1113955c798",{"id":158,"slug":238,"cover_image":239,"brand_name":7,"is_anonymized":8,"period_months":240,"is_enabled":8,"sort_order":241,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":242,"headline_metric":243,"summary":244,"meta_title":245,"meta_description":246,"service_ids":247,"published_at":11,"category_id":163,"category_slug":164,"category_path":164,"category_name":166,"category_is_enabled":8},"toy-brand-gift-shopper-conversion","case-studies\u002Ftoy-brand-gift-shopper-conversion-1790060651183.webp",7,401,"Selling to someone who will never open the box","Gift-window conversion +48%","Most of this brand's buyers were purchasing for a child they would not see unwrap it. The listings were written for a parent in the room, and the gift mechanics Amazon already offers were switched off.","Amazon Gift Shopper Conversion Case","How gift options, gift-intent copy and receipt-free packaging lifted a toy brand's conversion 48% in the gifting window and cut returns by a third.",[21,22],1790082636854]