[{"data":1,"prerenderedAt":257},["ShallowReactive",2],{"case-study-snack-brand-per-serving-nutrition-framing-en":3,"case-study-blocks-8bb4b416-9247-4d71-a4e4-2e5c87b323e8-en":27,"reviews-all-8bb4b416-9247-4d71-a4e4-2e5c87b323e8-any-en":161,"case-study-category-ancestors-grocery-and-gourmet-food\u002Fsnack-foods-en":162,"services-by-ids-b2229fd7-1f99-4a26-ad08-d1113955c798,07288de0-63ae-47b6-b6fc-eb6c6af8f16e-en":174,"case-studies-by-ids-a49e62a8-b047-4a68-8ffb-4adc7948d196,f81f3431-5314-4abf-be0e-8aa91683483e,849ef921-0580-41f4-a88a-b463471d0aee,1f710a4b-55e8-4370-8d1e-280f8770b60d-en":197},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"8bb4b416-9247-4d71-a4e4-2e5c87b323e8","snack-brand-per-serving-nutrition-framing","case-studies\u002Fsnack-brand-per-serving-nutrition-framing-1790060651183.webp",null,true,6,1003,"2026-09-22","2026-09-22T11:13:31.29052+00:00","2026-09-22T11:13:31.504874+00:00","en","Protein per bar, not per 100 grams","Conversion +47%","The brand's nutrition was excellent and stated in a unit nobody in the category compares on. Shoppers scanning a results page could not tell it apart from a snack with half the protein.","Snack Nutrition Labeling Case Study","How restating nutrition per bar instead of per 100g lifted a snack brand's conversion 47% and grew revenue 73% in six months on Amazon.",[21,22],"b2229fd7-1f99-4a26-ad08-d1113955c798","07288de0-63ae-47b6-b6fc-eb6c6af8f16e","8c00c164-e8af-4240-9daf-0a772c76c262","snack-foods","grocery-and-gourmet-food\u002Fsnack-foods","Snack Foods",[28,53,80,87,94,116,126,133,144,150],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"b3974c38-0d3d-473c-a57b-44f2296e9908","snapshot",1,{},{"items":34,"title":52},[35,37,40,43,46,49],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$97k \u002F month",{"label":44,"value":45},"Origin","European brand, metric labeling conventions",{"label":47,"value":48},"Engagement","Creative & content + listing SEO",{"label":50,"value":51},"Timeframe","6 months","",{"id":54,"case_study_id":4,"type":55,"position":56,"is_enabled":8,"config":57,"locale_code":14,"data":58},"45b4d4ec-7016-49d7-9c53-b90a33559954","metrics",2,{},{"items":59,"title":52},[60,65,70,75],{"after":61,"delta":62,"label":63,"before":64,"is_highlight":8},"10.0%","+47%","Conversion rate","6.8%",{"after":66,"delta":67,"label":68,"before":69},"$168k","+73%","Monthly revenue","$97k",{"after":71,"delta":72,"label":73,"before":74},"740","+1,133%","Ranking keywords with a nutrition modifier","60",{"after":76,"delta":77,"label":78,"before":79},"24%","-9 pts","ACoS","33%",{"id":81,"case_study_id":4,"type":82,"position":83,"is_enabled":8,"config":84,"locale_code":14,"data":85},"809c34da-2522-4cdb-ad3f-8bff3bc32ccb","challenge",3,{},{"title":52,"markdown":86},"Every competitor on the results page led with a single number stamped on the pack: grams of protein in one bar. The brand led with a per-100-gram table, carried straight across from its home market, where that is the convention shoppers read — the compliant per-serving panel existed on the export pack, but nothing in the listing imagery or the copy used it.\n\nOn a phone-sized search result, this is not a labeling nuance — it is the entire comparison. A shopper deciding between six thumbnails is comparing one number, and the brand was not showing it. Worse, per 100g its figure was larger and therefore looked like a different measure entirely, so the few shoppers who read carefully suspected the claim rather than believing it. The product was genuinely competitive on protein and sugar and was losing to snacks it beat on both.",{"id":88,"case_study_id":4,"type":89,"position":90,"is_enabled":8,"config":91,"locale_code":14,"data":92},"d7c4ff00-112c-4a14-960c-9eeb89828a34","approach",4,{},{"title":52,"markdown":93},"We restated the same facts in the unit the category is shopped in.\n\n- **Per-bar figures in the title and on frames two and three**, with the number also printed on the pack the main image shows — the main image itself can carry no added text, and the full panel keeps its own frame for anyone verifying a claim.\n- **The two numbers this shopper screens on** — protein up, sugar down — carried on frames one and two rather than buried in the fourth image.\n- **Keyword work on nutrition modifiers**, a vocabulary the listings had never contained because the copy described taste and provenance.\n- **A comparison module in A+** using the same per-serving unit across the brand's own range, so the multipack choice is a decision rather than a guess.",{"id":95,"case_study_id":4,"type":96,"position":97,"is_enabled":8,"config":98,"locale_code":14,"data":99},"8b2b3330-1449-4e38-a324-c649d90ae735","process_steps",5,{},{"steps":100,"title":52},[101,104,107,110,113],{"text":102,"title":103},"Twenty competing results captured as a shopper sees them: every one led with a per-serving figure, none with a panel.","Reading the shelf",{"text":105,"title":106},"Every SKU's nutrition converted to per-bar figures and verified against the certified analysis before anything was published.","Restating the panel",{"text":108,"title":109},"Frames two and three rebuilt around protein and sugar per bar; taste and ingredient story moved back to frames four and five.","Rebuilding the image stack",{"text":111,"title":112},"Protein, sugar, fiber and calorie modifiers researched and written into titles, bullets and backend terms.","Nutrition keyword map",{"text":114,"title":115},"The same twenty competing results re-captured after launch to confirm the brand now leads with the number they do.","Reading the shelf again",{"id":117,"case_study_id":4,"type":118,"position":119,"is_enabled":8,"config":120,"locale_code":14,"data":123},"a5f0f427-4879-48c0-b2bf-592a23046f93","media",8,{"images":121},[122],"case-studies\u002Fdashboards\u002Fsnack-brand-per-serving-nutrition-framing.webp",{"title":124,"caption":125},"Inside the ad account","Anonymized account view, rebuilt from the figures reported above: ad sales growing from $44k to $76k a month while ACoS falls from 33% to 24% across the 6-month engagement.",{"id":127,"case_study_id":4,"type":128,"position":129,"is_enabled":8,"config":130,"locale_code":14,"data":131},"5aea0e76-95e5-4b2d-9b1b-08fda8bd3717","results",9,{},{"title":52,"markdown":132},"Conversion rose from 6.8% to **10.0%** and revenue grew 73%, on an unchanged recipe, price and pack.\n\nThe ranking keyword count carrying a nutrition modifier went from sixty to seven hundred and forty, which is the second half of the mechanism: the brand was not only failing the comparison, it was absent from the searches where that comparison starts. ACoS fell nine points without a single bid change, because the clicks the account was already paying for now land on a page that wins the comparison they were bought for.",{"id":134,"case_study_id":4,"type":135,"position":136,"is_enabled":8,"config":137,"locale_code":14,"data":138},"66260008-9293-4f46-9812-db57c33ce957","quote",10,{},{"items":139,"title":52},[140],{"role":141,"text":142,"author":143},"Snack brand","The number that sells this product was printed on our packet the whole time. It was just divided by the wrong thing.","Brand Manager",{"id":145,"case_study_id":4,"type":146,"position":147,"is_enabled":8,"config":148,"locale_code":14,"data":149},"5afb6ff4-da4a-4853-a488-a9501146cd68","service_ref",11,{},{"title":52},{"id":151,"case_study_id":4,"type":152,"position":153,"is_enabled":8,"config":154,"locale_code":14,"data":160},"a083685c-5fc7-48b0-9356-459342b62cae","case_ref",12,{"ids":155},[156,157,158,159],"a49e62a8-b047-4a68-8ffb-4adc7948d196","f81f3431-5314-4abf-be0e-8aa91683483e","849ef921-0580-41f4-a88a-b463471d0aee","1f710a4b-55e8-4370-8d1e-280f8770b60d",{"title":52},[],[163],{"id":164,"parent_id":7,"path":165,"slug":165,"sort_order":166,"is_enabled":8,"is_priority":167,"last_modify":11,"created_at":168,"updated_at":168,"locale_code":14,"name":169,"title":170,"subtitle":171,"intro":7,"meta_title":172,"meta_description":173,"case_count":119},"9909bcad-fbd6-473c-91ba-bcb60315c162","grocery-and-gourmet-food",100,false,"2026-09-22T11:13:31.187156+00:00","Grocery & Gourmet Food","Amazon Grocery & Gourmet Food Case Studies","Real campaigns we ran for grocery & gourmet food brands on Amazon — what was broken, what we changed and what it moved.","Grocery & Gourmet Food Case Studies","See how our Amazon agency grows Grocery & Gourmet Food brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",[175,187],{"id":21,"slug":176,"icon":177,"hero_image":178,"is_enabled":8,"sort_order":83,"last_modify":179,"created_at":180,"updated_at":181,"locale_code":14,"name":182,"title":183,"subtitle":184,"meta_title":185,"meta_description":186},"amazon-listing-seo","i-lucide-search","service\u002Famazon-listing-seo-1785511614770.svg","2026-08-14","2026-07-29T14:13:30.127513+00:00","2026-08-14T08:43:13.682542+00:00","Amazon Listing SEO","Amazon listing optimization that ranks and converts","Keyword-rich titles, bullets, and backend terms built for Amazon's search algorithm and its new AI shopping assistant, Rufus — so more shoppers find you and more of them buy.","Amazon Listing Optimization & SEO","Amazon listing optimization & SEO — keyword research, titles, bullets, backend terms and Rufus-ready content that lifts rank and sales. Get your growth plan.",{"id":22,"slug":188,"icon":189,"hero_image":190,"is_enabled":8,"sort_order":90,"last_modify":179,"created_at":191,"updated_at":181,"locale_code":14,"name":192,"title":193,"subtitle":194,"meta_title":195,"meta_description":196},"creative-content","i-lucide-palette","service\u002Fcreative-content-1785511622781.svg","2026-07-29T14:14:06.117411+00:00","Creative & Content","Amazon creative that turns clicks into customers","Conversion-focused images, A+ content, and video built around shopper intent — so the traffic you pay for actually converts.","Amazon Creative & A+ Content Services","Amazon creative and content that converts — product photography, infographics, A+ brand story, and PDP & headline video built for shopper intent.",[198,214,228,243],{"id":156,"slug":199,"cover_image":200,"brand_name":7,"is_anonymized":8,"period_months":136,"is_enabled":8,"sort_order":201,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":202,"headline_metric":203,"summary":204,"meta_title":205,"meta_description":206,"service_ids":207,"published_at":11,"category_id":210,"category_slug":211,"category_path":212,"category_name":213,"category_is_enabled":8},"breakfast-brand-grocery-store-eligibility","case-studies\u002Fbreakfast-brand-grocery-store-eligibility-1790060651183.webp",1004,"Invisible in the grocery aisle of the same marketplace","31% of orders from a second surface","A breakfast brand sold well in Amazon search and not at all to the shoppers who fill a weekly grocery basket — a separate storefront, a separate catalog, and a set of attributes the brand had never filled in.","Amazon Grocery Store Entry Case","How attribute and pack work made a breakfast brand eligible for Amazon's grocery storefront, which now drives 31% of its orders and 57% more revenue.",[208,209],"a507b11d-88fb-4b74-98a2-0661de716593","c89127c7-631c-451f-bf13-3681edd0f3c4","97ae67eb-7408-4e79-b401-b409d1feb84e","breakfast-foods","grocery-and-gourmet-food\u002Fbreakfast-foods","Breakfast Foods",{"id":157,"slug":215,"cover_image":216,"brand_name":7,"is_anonymized":8,"period_months":129,"is_enabled":8,"sort_order":217,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":218,"headline_metric":219,"summary":220,"meta_title":221,"meta_description":222,"service_ids":223,"published_at":11,"category_id":224,"category_slug":225,"category_path":226,"category_name":227,"category_is_enabled":8},"pantry-brand-asin-continuity-reorders","case-studies\u002Fpantry-brand-asin-continuity-reorders-1790060651183.webp",1005,"Three label refreshes, three new ASINs, one lost customer base","Repeat purchase rate 21% → 47%","Every packaging update produced a brand-new listing, which reset the reviews, the ranking and — the part nobody had costed — the reorder prompt in every existing customer's account.","Pantry Staple Repeat Purchase Case","How ending ASIN churn on packaging refreshes took a pantry brand's repeat purchase rate from 21% to 47% and grew revenue 57% in nine months.",[21,208],"c530c8d6-11eb-4747-affc-f2abd0eb5dc6","pantry-staples","grocery-and-gourmet-food\u002Fpantry-staples","Pantry Staples",{"id":158,"slug":229,"cover_image":230,"brand_name":7,"is_anonymized":8,"period_months":231,"is_enabled":8,"sort_order":232,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":233,"headline_metric":234,"summary":235,"meta_title":236,"meta_description":237,"service_ids":238,"published_at":11,"category_id":239,"category_slug":240,"category_path":241,"category_name":242,"category_is_enabled":8},"specialty-diet-attribute-filter-visibility","case-studies\u002Fspecialty-diet-attribute-filter-visibility-1790060651183.webp",13,1006,"Certified for the diet, filtered out of it","+163% sessions","The certifications were on the pack and in the bullets, and none of them were in the structured fields that drive the filters this audience shops with. Nothing else about the listings mattered until that changed.","Specialty Diet Filter SEO Case Study","How populating dietary attribute fields put a specialty diet brand back into Amazon's browse filters and grew sessions 163% in thirteen months.",[21,209],"cd861f0a-9cfe-4f67-93d1-2f65620927ef","specialty-diets","grocery-and-gourmet-food\u002Fspecialty-diets","Specialty Diets",{"id":159,"slug":244,"cover_image":245,"brand_name":7,"is_anonymized":8,"period_months":97,"is_enabled":8,"sort_order":246,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":247,"headline_metric":248,"summary":249,"meta_title":250,"meta_description":251,"service_ids":252,"published_at":11,"category_id":253,"category_slug":254,"category_path":255,"category_name":256,"category_is_enabled":8},"spice-gift-set-gift-readiness","case-studies\u002Fspice-gift-set-gift-readiness-1790060651183.webp",1007,"Making a gift set behave like a gift","Conversion 4.8% → 8.2%","The listing photographed the spices beautifully and never showed the box, offered no gift message, and shipped with a packing slip showing the price. The buyer is not the person who opens it.","Spice Gift Set Conversion Case Study","How gift-ready packaging, gift options and recipient-first imagery took a spice gift set from 4.8% to 8.2% conversion and doubled its revenue.",[22,208],"33566fea-ef4f-49c4-837f-27571e9d2808","herbs-spices-for-cooking-kits-and-gifts","grocery-and-gourmet-food\u002Fherbs-spices-for-cooking-kits-and-gifts","Herbs, Spices for Cooking Kits & Gifts",1790082625730]