[{"data":1,"prerenderedAt":265},["ShallowReactive",2],{"case-study-material-handling-preassembled-variant-en":3,"case-study-blocks-a51b73d7-59d1-4e10-9042-e92f45b4ff12-en":27,"reviews-all-a51b73d7-59d1-4e10-9042-e92f45b4ff12-any-en":167,"case-study-category-ancestors-industrial-and-scientific\u002Fmaterial-handling-en":168,"services-by-ids-a507b11d-88fb-4b74-98a2-0661de716593,c89127c7-631c-451f-bf13-3681edd0f3c4-en":180,"case-studies-by-ids-588d309f-e009-4e68-9698-d162806c4825,019705f5-01a6-40fa-b5e6-68990d96769c,c0fe4790-ba7a-44fb-9855-edbafb8555ae,8e36e9b2-6a6a-40ec-a09e-ed08a04df1ab-en":205},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"a51b73d7-59d1-4e10-9042-e92f45b4ff12","material-handling-preassembled-variant","case-studies\u002Fmaterial-handling-preassembled-variant-1790060651183.webp",null,true,13,1807,"2026-09-22","2026-09-22T11:13:31.309841+00:00","2026-09-22T11:13:31.504874+00:00","en","Selling the two hours of labor, not just the steel","Revenue +112% on a pre-assembled option","The brand's shelving and carts shipped flat and took a warehouse team most of a morning to build. Adding a pre-assembled option changed which buyer could say yes.","Pre-Assembled Variant Case Study","How adding a pre-assembled variant to a material handling catalog removed hidden labor cost from the purchase and grew revenue 112% in thirteen months.",[21,22],"a507b11d-88fb-4b74-98a2-0661de716593","c89127c7-631c-451f-bf13-3681edd0f3c4","9b5578bc-1044-4740-9a68-c6fdbbc6f350","material-handling","industrial-and-scientific\u002Fmaterial-handling","Material Handling",[28,53,80,87,94,122,132,139,150,156],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"b42fec68-7398-4cd6-bf35-b885a357036a","snapshot",1,{},{"items":34,"title":52},[35,37,40,43,46,49],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$243k \u002F month",{"label":44,"value":45},"Products","Carts, racks and shelving shipped flat",{"label":47,"value":48},"Engagement","Full account management + PPC",{"label":50,"value":51},"Timeframe","13 months","",{"id":54,"case_study_id":4,"type":55,"position":56,"is_enabled":8,"config":57,"locale_code":14,"data":58},"79cb6cf3-e005-445b-9aa8-028997cef0e6","metrics",2,{},{"items":59,"title":52},[60,65,70,75],{"after":61,"delta":62,"label":63,"before":64,"is_highlight":8},"$515k","+112%","Monthly revenue","$243k",{"after":66,"delta":67,"label":68,"before":69},"41%","new","Pre-assembled share of units","0%",{"after":71,"delta":72,"label":73,"before":74},"$489","+58%","Average order value","$310",{"after":76,"delta":77,"label":78,"before":79},"3.1%","-5.3 pts","Return rate","8.4%",{"id":81,"case_study_id":4,"type":82,"position":83,"is_enabled":8,"config":84,"locale_code":14,"data":85},"ff4d88ec-4d10-4fd1-b4ad-f7f58e27a198","challenge",3,{},{"title":52,"markdown":86},"A $310 cart that takes two people ninety minutes to assemble does not cost $310. It costs $310 plus roughly $90 of paid labor, plus the two hours of a shift when it is unavailable, plus whatever happens when a step in the instructions is misread and a shelf ends up on backwards.\n\nNone of that appeared in the price comparison, but all of it appeared in the decision. Facilities buyers with a crew to spare bought happily; everyone else — small operations, replacement purchases needed the same day, anyone whose people were already busy — bought from a local supplier who delivered the thing built. The brand read this as a price problem and had discounted twice, which did nothing, because the obstacle was never the number on the listing.",{"id":88,"case_study_id":4,"type":89,"position":90,"is_enabled":8,"config":91,"locale_code":14,"data":92},"b3f8e6b1-552d-4eca-a1ac-7fca2231db61","approach",4,{},{"title":52,"markdown":93},"We put the hidden cost on the page and then sold a version without it.\n\n- **A pre-assembled variant** on the six highest-volume SKUs, priced at a premium that is visibly less than the labor it replaces.\n- **The labor named on the listing** — assembly time and crew size for the flat-pack option, stated plainly rather than hidden in a downloadable manual.\n- **The pre-assembled option made the advertised hero**, since it converts the buyers the flat pack could never reach.\n- **Freight and delivery handled explicitly**, because a built cart ships differently and an unclear delivery promise would undo the entire argument.",{"id":95,"case_study_id":4,"type":96,"position":97,"is_enabled":8,"config":98,"locale_code":14,"data":99},"cea74ca9-cc20-4054-9ae9-7d2f76757854","timeline",6,{},{"title":52,"phases":100},[101,108,115],{"items":102,"label":106,"title":107},[103,104,105],"Assembly time measured properly across six SKUs","Pre-assembled variant piloted on two carts","Premium set against measured labor cost","Months 1–4","Prove it",{"items":109,"label":113,"title":114},[110,111,112],"Variant extended to all six hero SKUs","Freight terms rebuilt for built units","Advertising moved onto the pre-assembled option","Months 5–9","Roll out",{"items":116,"label":120,"title":121},[117,118,119],"Pre-assembled reaches 41% of units","Returns down as assembly errors disappear","Average order value up 58%","Months 10–13","Consolidate",{"id":123,"case_study_id":4,"type":124,"position":125,"is_enabled":8,"config":126,"locale_code":14,"data":129},"bb9d4996-315a-4975-bba0-be48ec55fed7","media",8,{"images":127},[128],"case-studies\u002Fdashboards\u002Fmaterial-handling-preassembled-variant.webp",{"title":130,"caption":131},"Inside the ad account","Anonymized account view, rebuilt from the figures reported above: ad sales growing from $109k to $232k a month while ACoS falls from 32% to 21% across the 13-month engagement.",{"id":133,"case_study_id":4,"type":134,"position":135,"is_enabled":8,"config":136,"locale_code":14,"data":137},"65afc39a-86d6-44bd-9f73-a317f855dc03","results",9,{},{"title":52,"markdown":138},"Revenue rose 112% to **$515k a month**, with 41% of units now leaving as pre-assembled.\n\nReturns more than halved, because a meaningful share of them had been assembly damage and missing hardware rather than anything wrong with the product. Average order value rose 58% — partly the premium itself, partly because a buyer who is not budgeting two hours of labor per unit orders more units.",{"id":140,"case_study_id":4,"type":141,"position":142,"is_enabled":8,"config":143,"locale_code":14,"data":144},"befffb2f-5f21-4dfd-8ce6-6a39831962ba","quote",10,{},{"items":145,"title":52},[146],{"role":147,"text":148,"author":149},"Material handling brand","We discounted twice trying to fix a problem that was ninety minutes of a technician's time, not thirty dollars.","General Manager",{"id":151,"case_study_id":4,"type":152,"position":153,"is_enabled":8,"config":154,"locale_code":14,"data":155},"9382ca7f-feb3-47d2-b077-d8b1511b375d","service_ref",11,{},{"title":52},{"id":157,"case_study_id":4,"type":158,"position":159,"is_enabled":8,"config":160,"locale_code":14,"data":166},"5bd34e2a-2fc9-4d79-8972-aaf5894db9f7","case_ref",12,{"ids":161},[162,163,164,165],"588d309f-e009-4e68-9698-d162806c4825","019705f5-01a6-40fa-b5e6-68990d96769c","c0fe4790-ba7a-44fb-9855-edbafb8555ae","8e36e9b2-6a6a-40ec-a09e-ed08a04df1ab",{"title":52},[],[169],{"id":170,"parent_id":7,"path":171,"slug":171,"sort_order":172,"is_enabled":8,"is_priority":173,"last_modify":11,"created_at":174,"updated_at":174,"locale_code":14,"name":175,"title":176,"subtitle":177,"intro":7,"meta_title":178,"meta_description":179,"case_count":159},"22e1d6a4-dc7b-4d6e-b489-191a5e5b3ff8","industrial-and-scientific",108,false,"2026-09-22T11:13:31.187156+00:00","Industrial & Scientific","Amazon Industrial & Scientific Case Studies","Real campaigns we ran for industrial & scientific brands on Amazon — what was broken, what we changed and what it moved.","Industrial & Scientific Case Studies","See how our Amazon agency grows Industrial & Scientific brands: the challenge, the work we ran and the numbers it moved.",[181,194],{"id":21,"slug":182,"icon":183,"hero_image":184,"is_enabled":8,"sort_order":185,"last_modify":186,"created_at":187,"updated_at":188,"locale_code":14,"name":189,"title":190,"subtitle":191,"meta_title":192,"meta_description":193},"full-account-management","i-lucide-briefcase","service\u002Ffull-account-management-1785511629493.svg",5,"2026-08-14","2026-07-29T14:14:42.347624+00:00","2026-08-14T08:43:13.682542+00:00","Full Account Management","Your entire Amazon channel, run by one senior team","Advertising, listings, creative, catalog, and strategy managed end to end — so you can run the business while we run Amazon.","Full-Service Amazon Account Management","Full-service Amazon account management — advertising, listing SEO, creative, catalog and strategy run by one senior team. Get your growth plan.",{"id":22,"slug":195,"icon":196,"hero_image":197,"is_enabled":8,"sort_order":31,"last_modify":186,"created_at":198,"updated_at":199,"locale_code":14,"name":200,"title":201,"subtitle":202,"meta_title":203,"meta_description":204},"amazon-ppc-management","i-lucide-target","service\u002Famazon-ppc-management-1785511595551.svg","2026-07-29T14:12:15.748121+00:00","2026-08-14T13:00:28.764226+00:00","Amazon PPC Management","Amazon PPC management that grows profit, not just spend","We build and run Sponsored Products, Sponsored Brands, and Sponsored Display campaigns around your margins — cutting wasted spend and scaling the keywords that convert.","Amazon PPC Management Services","Full-funnel Amazon PPC management — Sponsored Products, Brands & Display plus AMC insights. We cut ACoS and scale converting keywords. Get your growth plan.",[206,223,237,251],{"id":162,"slug":207,"cover_image":208,"brand_name":7,"is_anonymized":8,"period_months":209,"is_enabled":8,"sort_order":210,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":211,"headline_metric":212,"summary":213,"meta_title":214,"meta_description":215,"service_ids":216,"published_at":11,"category_id":219,"category_slug":220,"category_path":221,"category_name":222,"category_is_enabled":8},"food-service-equipment-downtime-cost-argument","case-studies\u002Ffood-service-equipment-downtime-cost-argument-1790060651183.webp",14,1808,"The machine costs $900 more and one broken service costs $4,000","Conversion 2.1% → 4.4%","A commercial kitchen brand's machines looked identical in photographs to light-duty units at half the price. The difference is what happens at 7pm on a Friday, and no listing had ever put a number on it.","Downtime Cost Positioning Case","How framing commercial kitchen equipment around duty cycle and the cost of a lost service, not sticker price, doubled conversion against light-duty rivals.",[217,218],"b2229fd7-1f99-4a26-ad08-d1113955c798","07288de0-63ae-47b6-b6fc-eb6c6af8f16e","245bae09-d0d9-4ecc-bc60-0da13c6592fd","food-service-equipment","industrial-and-scientific\u002Ffood-service-equipment","Food Service Equipment",{"id":163,"slug":224,"cover_image":225,"brand_name":7,"is_anonymized":8,"period_months":125,"is_enabled":8,"sort_order":226,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":227,"headline_metric":228,"summary":229,"meta_title":230,"meta_description":231,"service_ids":232,"published_at":11,"category_id":233,"category_slug":234,"category_path":235,"category_name":236,"category_is_enabled":8},"medical-supplies-lifetime-value-bidding","case-studies\u002Fmedical-supplies-lifetime-value-bidding-1790060651183.webp",1809,"Bidding on what a clinic is worth, not on what it orders first","New-to-brand orders +218%","The brand judged every campaign on the profitability of a single order in a category where the first order is a test and the thirtieth is the business. Repricing the click to a clinic's real value let it outbid everyone.","Lifetime Value Bidding Case Study","How switching Amazon bid targets from first-order profitability to modeled account lifetime value grew new-to-brand orders 218% for a medical supplies brand.",[21,22],"65aa485b-ecd8-4c05-ada1-0ab2716fe8de","professional-medical-supplies","industrial-and-scientific\u002Fprofessional-medical-supplies","Professional Medical Supplies",{"id":164,"slug":238,"cover_image":239,"brand_name":7,"is_anonymized":8,"period_months":153,"is_enabled":8,"sort_order":240,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":241,"headline_metric":242,"summary":243,"meta_title":244,"meta_description":245,"service_ids":246,"published_at":11,"category_id":247,"category_slug":248,"category_path":249,"category_name":250,"category_is_enabled":8},"tape-brand-professional-review-velocity","case-studies\u002Ftape-brand-professional-review-velocity-1790060651183.webp",1810,"Forty reviews on eleven thousand orders: the professional buyer problem","Reviews 41 → 1,180","Tradespeople do not leave reviews. The brand's listings looked untested beside consumer products with thousands of them, despite selling far more units to far more demanding customers.","B2B Review Velocity Case Study","How a professional adhesives brand closed a review gap from 41 to 1,180 reviews against consumer competitors and grew revenue 91% in eleven months.",[218,21],"833b004e-965a-4d7e-91a9-aabe805c1cb4","adhesives-sealants-and-tapes","industrial-and-scientific\u002Fadhesives-sealants-and-tapes","Adhesives, Sealants & Tapes",{"id":165,"slug":252,"cover_image":253,"brand_name":7,"is_anonymized":8,"period_months":185,"is_enabled":8,"sort_order":254,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":255,"headline_metric":256,"summary":257,"meta_title":258,"meta_description":259,"service_ids":260,"published_at":11,"category_id":261,"category_slug":262,"category_path":263,"category_name":264,"category_is_enabled":8},"fastener-brand-standard-designation-search","case-studies\u002Ffastener-brand-standard-designation-search-1790060651183.webp",1811,"When the search term is a code, not a sentence","Revenue $132k → $310k","Fastener buyers do not search for “stainless bolts”. They search for the designation written on the drawing in front of them, and the brand's listings contained words instead of codes.","Fastener Standard Code Search Case","How indexing a fastener catalog on standard designations rather than descriptive words grew sessions 85% and halved cost per click in five months.",[217,22],"67ea5d8b-10bf-40f7-9e87-e163e3e4d017","fasteners","industrial-and-scientific\u002Ffasteners","Fasteners",1790082628435]