[{"data":1,"prerenderedAt":254},["ShallowReactive",2],{"case-study-golf-brand-unlisted-variant-demand-en":3,"case-study-blocks-f137e957-2a90-4f7a-828a-f47f9ca6b5bc-en":27,"reviews-all-f137e957-2a90-4f7a-828a-f47f9ca6b5bc-any-en":167,"case-study-category-ancestors-sports-and-outdoors\u002Fgolf-en":168,"services-by-ids-b2229fd7-1f99-4a26-ad08-d1113955c798,a507b11d-88fb-4b74-98a2-0661de716593-en":179,"case-studies-by-ids-b2f8d4e3-6c75-4a29-8d31-9e4f0a5b2c66,722530c9-7f80-43df-bf25-dad44d4c4f4b,6f52518d-5ced-4833-857d-13bac77f605e,b9882437-5bbc-4a2a-9bfe-0cf24c90a2ca-en":203},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"f137e957-2a90-4f7a-828a-f47f9ca6b5bc","golf-brand-unlisted-variant-demand","case-studies\u002Fgolf-brand-unlisted-variant-demand-1790060651183.webp",null,true,7,2308,"2026-09-22","2026-09-22T11:13:31.273442+00:00","2026-09-22T11:13:31.504874+00:00","en","The stock was in the warehouse; the listings were never created","+$38k \u002F month from existing inventory","A golf brand manufactured left-handed and women's-flex versions of its best sellers for its pro-shop channel and had never listed a single one on Amazon.","Unlisted Variant Demand Case Study","How listing left-handed and women's-flex variants a golf brand already manufactured added $71k a month with no new products and no new inventory.",[21,22],"b2229fd7-1f99-4a26-ad08-d1113955c798","a507b11d-88fb-4b74-98a2-0661de716593","28a34340-ffb6-4f67-bdf7-0e7104f4b43c","golf","sports-and-outdoors\u002Fgolf","Golf",[28,53,80,87,94,122,132,139,150,156],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"d701bdf7-cc16-4c96-8edb-8eba1c3e8435","snapshot",1,{},{"items":34,"title":52},[35,37,40,43,46,49],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$148k \u002F month",{"label":44,"value":45},"Finding","23 manufactured variants absent from the marketplace catalog",{"label":47,"value":48},"Engagement","Account management + listing SEO",{"label":50,"value":51},"Timeframe","7 months","",{"id":54,"case_study_id":4,"type":55,"position":56,"is_enabled":8,"config":57,"locale_code":14,"data":58},"c5fb5641-1ae0-42b1-a6a7-9b97a3494ed8","metrics",2,{},{"items":59,"title":52},[60,65,70,75],{"after":61,"delta":62,"label":63,"before":64,"is_highlight":8},"$38k \u002F mo","new","Revenue from newly listed variants","$0",{"after":66,"delta":67,"label":68,"before":69},"$197k","+33%","Total monthly revenue","$148k",{"after":71,"delta":72,"label":73,"before":74},"97%","+33 pts","Catalog coverage of manufactured SKUs","64%",{"after":76,"delta":77,"label":78,"before":79},"18%","below account average","ACoS on the new variants","—",{"id":81,"case_study_id":4,"type":82,"position":83,"is_enabled":8,"config":84,"locale_code":14,"data":85},"9e8993ec-a0dd-4a7d-9486-1292fea78564","challenge",3,{},{"title":52,"markdown":86},"The brand had grown up selling through pro shops, where a fitter pulls whatever specification the golfer needs from a back room. When it came to Amazon, someone listed the best sellers — which meant right-handed, regular flex, men's — and the rest of the range stayed in the warehouse.\n\nLeft-handed golfers are roughly a tenth of the market and are served by a fraction of the listings, which makes their searches unusually cheap and unusually convertible. Women's flex is a similar story. The brand was manufacturing both, storing both, and competing for neither.",{"id":88,"case_study_id":4,"type":89,"position":90,"is_enabled":8,"config":91,"locale_code":14,"data":92},"b2b25c0e-b8fd-4045-954b-d783316d428a","approach",4,{},{"title":52,"markdown":93},"This was an inventory-to-catalog gap, not a marketing problem.\n\n- **Reconciliation** of everything manufactured against everything listed, which is how twenty-three absent variants surfaced.\n- **Own listings rather than variation children** for the underserved specs, so the title, the images and the indexed terms all say “left-handed” instead of sitting under a parent written for the right-handed version.\n- **Copy written for that golfer** — the left-handed listing leads with it, because that is the first thing the shopper is scanning for.\n- **Small dedicated campaigns** per specification, cheap to run because barely anyone bids on a left-handed query.",{"id":95,"case_study_id":4,"type":96,"position":97,"is_enabled":8,"config":98,"locale_code":14,"data":99},"a624f58d-89e9-46e5-9548-9ab22f204ad8","timeline",6,{},{"title":52,"phases":100},[101,108,115],{"items":102,"label":106,"title":107},[103,104,105],"Every manufactured SKU matched against the marketplace catalog","Twenty-three absent variants identified","Demand and competition sized per absent spec","Weeks 1–4","Reconciliation",{"items":109,"label":113,"title":114},[110,111,112],"Own listings created for the underserved specs","Copy led with handedness and flex rather than the model name","Photography reshot for the left-handed versions","Weeks 5–12","Listing build",{"items":116,"label":120,"title":121},[117,118,119],"Small exact-match campaigns opened per variant","Bids raised where competition stayed thin","Inventory planning switched to the full spec range","Months 4–7","Scale",{"id":123,"case_study_id":4,"type":124,"position":125,"is_enabled":8,"config":126,"locale_code":14,"data":129},"6a70aa24-c416-4464-a05e-a82aa15fd736","media",8,{"images":127},[128],"case-studies\u002Fdashboards\u002Fgolf-brand-unlisted-variant-demand.webp",{"title":130,"caption":131},"Inside the ad account","Anonymized account view, rebuilt from the figures reported above: ad sales growing from $67k to $99k a month while ACoS falls from 31% to 20% across the 7-month engagement.",{"id":133,"case_study_id":4,"type":134,"position":135,"is_enabled":8,"config":136,"locale_code":14,"data":137},"8571fad0-2c74-4edc-812d-81506266cfea","results",9,{},{"title":52,"markdown":138},"The newly listed variants produce **$38k a month** from stock the brand was already holding, lifting total revenue 33%.\n\nTheir ACoS is 18% against an account average in the high twenties, because an uncontested search is cheap. No product was designed, no inventory was ordered and no price changed — the work was reconciling a warehouse against a catalog, which nobody had done since the account was opened.",{"id":140,"case_study_id":4,"type":141,"position":142,"is_enabled":8,"config":143,"locale_code":14,"data":144},"69b03ed7-1979-40bc-af8d-a711f75ddce2","quote",10,{},{"items":145,"title":52},[146],{"role":147,"text":148,"author":149},"Golf equipment brand","We'd been asking how to grow on Amazon while a third of what we make wasn't on it.","Commercial Director",{"id":151,"case_study_id":4,"type":152,"position":153,"is_enabled":8,"config":154,"locale_code":14,"data":155},"8600fa37-4473-4d8d-810e-cef45c83cfbe","service_ref",11,{},{"title":52},{"id":157,"case_study_id":4,"type":158,"position":159,"is_enabled":8,"config":160,"locale_code":14,"data":166},"f3845bba-b467-4275-b775-d40e4a8c6228","case_ref",12,{"ids":161},[162,163,164,165],"b2f8d4e3-6c75-4a29-8d31-9e4f0a5b2c66","722530c9-7f80-43df-bf25-dad44d4c4f4b","6f52518d-5ced-4833-857d-13bac77f605e","b9882437-5bbc-4a2a-9bfe-0cf24c90a2ca",{"title":52},[],[169],{"id":170,"parent_id":7,"path":171,"slug":171,"sort_order":97,"is_enabled":8,"is_priority":8,"last_modify":11,"created_at":172,"updated_at":172,"locale_code":14,"name":173,"title":174,"subtitle":175,"intro":7,"meta_title":176,"meta_description":177,"case_count":178},"6cf4047f-f0ed-4a07-b07a-f5c06d848517","sports-and-outdoors","2026-09-22T11:13:31.177478+00:00","Sports & Outdoors","Amazon Sports & Outdoors Case Studies","Real campaigns we ran for sports & outdoors brands on Amazon — what was broken, what we changed and what it moved.","Sports & Outdoors Case Studies","See how our Amazon agency grows Sports & Outdoors brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",20,[180,192],{"id":21,"slug":181,"icon":182,"hero_image":183,"is_enabled":8,"sort_order":83,"last_modify":184,"created_at":185,"updated_at":186,"locale_code":14,"name":187,"title":188,"subtitle":189,"meta_title":190,"meta_description":191},"amazon-listing-seo","i-lucide-search","service\u002Famazon-listing-seo-1785511614770.svg","2026-08-14","2026-07-29T14:13:30.127513+00:00","2026-08-14T08:43:13.682542+00:00","Amazon Listing SEO","Amazon listing optimization that ranks and converts","Keyword-rich titles, bullets, and backend terms built for Amazon's search algorithm and its new AI shopping assistant, Rufus — so more shoppers find you and more of them buy.","Amazon Listing Optimization & SEO","Amazon listing optimization & SEO — keyword research, titles, bullets, backend terms and Rufus-ready content that lifts rank and sales. Get your growth plan.",{"id":22,"slug":193,"icon":194,"hero_image":195,"is_enabled":8,"sort_order":196,"last_modify":184,"created_at":197,"updated_at":186,"locale_code":14,"name":198,"title":199,"subtitle":200,"meta_title":201,"meta_description":202},"full-account-management","i-lucide-briefcase","service\u002Ffull-account-management-1785511629493.svg",5,"2026-07-29T14:14:42.347624+00:00","Full Account Management","Your entire Amazon channel, run by one senior team","Advertising, listings, creative, catalog, and strategy managed end to end — so you can run the business while we run Amazon.","Full-Service Amazon Account Management","Full-service Amazon account management — advertising, listing SEO, creative, catalog and strategy run by one senior team. Get your growth plan.",[204,222,233,244],{"id":162,"slug":205,"cover_image":206,"brand_name":207,"is_anonymized":8,"period_months":125,"is_enabled":8,"sort_order":97,"last_modify":184,"created_at":208,"updated_at":209,"locale_code":14,"title":210,"headline_metric":211,"summary":212,"meta_title":213,"meta_description":214,"service_ids":215,"published_at":11,"category_id":218,"category_slug":219,"category_path":220,"category_name":221,"category_is_enabled":8},"outdoor-brand-ppc-acos-reduction","case-studies\u002Foutdoor-brand-ppc-acos-reduction-1786635472002.webp","US outdoor gear brand","2026-08-13T14:26:41.733597+00:00","2026-09-22T11:13:31.192093+00:00","Cutting ACoS from 44% to 21% while growing an outdoor brand 68%","ACoS 44% → 21%","A seasonal outdoor gear brand was buying every sale at a 44% ACoS. A rebuilt campaign structure, strict search-term control and stronger creative more than halved it — while revenue still grew 68%.","Amazon PPC Case Study: ACoS 44% to 21%","How Scaling Peak halved an outdoor brand's Amazon ACoS from 44% to 21% and still grew monthly revenue 68%, by rebuilding campaign structure and creative.",[216,217],"c89127c7-631c-451f-bf13-3681edd0f3c4","07288de0-63ae-47b6-b6fc-eb6c6af8f16e","cc0ded31-fc30-4415-945a-0d64703fd694","camping-and-hiking","sports-and-outdoors\u002Fcamping-and-hiking","Camping & Hiking",{"id":163,"slug":223,"cover_image":224,"brand_name":7,"is_anonymized":8,"period_months":159,"is_enabled":8,"sort_order":225,"last_modify":11,"created_at":226,"updated_at":13,"locale_code":14,"title":227,"headline_metric":228,"summary":229,"meta_title":230,"meta_description":231,"service_ids":232,"published_at":11,"category_id":170,"category_slug":171,"category_path":171,"category_name":173,"category_is_enabled":8},"sporting-goods-distributor-to-owned-catalog","case-studies\u002Fsporting-goods-distributor-to-owned-catalog-1790060651183.webp",700,"2026-09-22T11:13:31.347134+00:00","From reselling forty brands to controlling twelve of them","Gross margin 11% → 29%","A sporting goods distributor listed forty brands it did not control and lost the Buy Box on each one as those brands went direct. Rebuilding the catalog around exclusive and owned lines changed the economics of the whole account.","Distributor to Owned Brand Catalog","How a sporting goods distributor moved from reselling forty brands to an exclusive and owned catalog, lifting gross margin from 11% to 29%.",[22],{"id":164,"slug":234,"cover_image":235,"brand_name":7,"is_anonymized":8,"period_months":153,"is_enabled":8,"sort_order":236,"last_modify":11,"created_at":226,"updated_at":13,"locale_code":14,"title":237,"headline_metric":238,"summary":239,"meta_title":240,"meta_description":241,"service_ids":242,"published_at":11,"category_id":170,"category_slug":171,"category_path":171,"category_name":173,"category_is_enabled":8},"sporting-goods-regional-season-geotargeting","case-studies\u002Fsporting-goods-regional-season-geotargeting-1790060651183.webp",701,"The season starts in seven different months, so the budget should too","ACoS 38% → 24% on the same spend","An outdoor equipment brand ran one national budget for a product whose season opens eight weeks apart between the south and the north. Regional pacing turned wasted early spend into early rank.","Regional Season Targeting on Amazon","How region-by-region budget pacing for a staggered outdoor season cut an equipment brand's ACoS from 38% to 24% without increasing total spend.",[243,216],"119e81ea-2a44-44f5-bd31-a47741039864",{"id":165,"slug":245,"cover_image":246,"brand_name":7,"is_anonymized":8,"period_months":135,"is_enabled":8,"sort_order":247,"last_modify":11,"created_at":226,"updated_at":13,"locale_code":14,"title":248,"headline_metric":249,"summary":250,"meta_title":251,"meta_description":252,"service_ids":253,"published_at":11,"category_id":170,"category_slug":171,"category_path":171,"category_name":173,"category_is_enabled":8},"sports-equipment-open-box-resale-channel","case-studies\u002Fsports-equipment-open-box-resale-channel-1790060651183.webp",702,"Recovering $61 a unit from returns that were being written off","Recovery per returned unit $12 → $61","A sports equipment brand liquidated every returned item by the pallet because grading them was somebody's least favorite job. Selling graded open-box units as their own listings turned a write-off line into profit.","Open Box Resale Recovery Case Study","How graded open-box listings took a sports equipment brand's recovery on returned units from $12 to $61 and added $79k of monthly profit.",[22],1790082623675]