[{"data":1,"prerenderedAt":50},["ShallowReactive",2],{"case-study-category-learning-and-education-en":3,"case-study-category-children-a9422c98-4337-49c0-95bf-97288e785451-en":21,"case-study-category-ancestors-toys-and-games\u002Flearning-and-education-en":22,"case-study-category-cases-learning-and-education-toys-and-games\u002Flearning-and-education-1-en":32},{"id":4,"parent_id":5,"path":6,"slug":7,"sort_order":8,"is_enabled":9,"is_priority":10,"last_modify":11,"created_at":12,"updated_at":12,"locale_code":13,"name":14,"title":15,"subtitle":16,"intro":17,"meta_title":18,"meta_description":19,"case_count":20},"a9422c98-4337-49c0-95bf-97288e785451","671488c3-469e-4efc-9f8b-423936787af3","toys-and-games\u002Flearning-and-education","learning-and-education",5,true,false,"2026-09-22","2026-09-22T11:13:31.177478+00:00","en","Learning & Education","Amazon Learning & Education Case Studies","Real campaigns we ran for learning & education brands on Amazon — what was broken, what we changed and what it moved.",null,"Learning & Education Case Studies","See how our Amazon agency grows Learning & Education brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",1,[],[23],{"id":5,"parent_id":17,"path":24,"slug":24,"sort_order":25,"is_enabled":9,"is_priority":9,"last_modify":11,"created_at":12,"updated_at":12,"locale_code":13,"name":26,"title":27,"subtitle":28,"intro":17,"meta_title":29,"meta_description":30,"case_count":31},"toys-and-games",3,"Toys & Games","Amazon Toys & Games Case Studies","Real campaigns we ran for toys & games brands on Amazon — what was broken, what we changed and what it moved.","Toys & Games Case Studies","See how our Amazon agency grows Toys & Games brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",18,{"rows":33,"total":20},[34],{"id":35,"slug":36,"cover_image":37,"brand_name":17,"is_anonymized":9,"period_months":38,"is_enabled":9,"sort_order":39,"last_modify":11,"created_at":40,"updated_at":41,"locale_code":13,"title":42,"headline_metric":43,"summary":44,"meta_title":45,"meta_description":46,"service_ids":47,"published_at":11,"category_id":4,"category_slug":7,"category_path":6,"category_name":14,"category_is_enabled":9},"030feb31-3ffc-416c-85ab-1da702e79f75","educational-toy-parent-buyer-copy","case-studies\u002Feducational-toy-parent-buyer-copy-1790060651183.webp",7,409,"2026-09-22T11:13:31.365294+00:00","2026-09-22T11:13:31.504874+00:00","The child plays with it; the adult has to be convinced by it","Conversion 6.4% → 9.7%","An educational toy brand wrote its listings to excite children, who cannot buy anything. Rewriting them for the skeptical adult holding the credit card changed the conversion rate by half.","Educational Toy Listing Copy Case","How writing for the parent rather than the child lifted an educational toy brand's conversion from 6.4% to 9.7% and revenue 72% in seven months.",[48,49],"b2229fd7-1f99-4a26-ad08-d1113955c798","07288de0-63ae-47b6-b6fc-eb6c6af8f16e",1790082641622]