[{"data":1,"prerenderedAt":49},["ShallowReactive",2],{"case-study-category-kids-craft-supplies-en":3,"case-study-category-children-064d562c-aae7-4e40-9146-267e7d4ff304-en":21,"case-study-category-ancestors-arts-crafts-and-sewing\u002Fkids-craft-supplies-en":22,"case-study-category-cases-kids-craft-supplies-arts-crafts-and-sewing\u002Fkids-craft-supplies-1-en":32},{"id":4,"parent_id":5,"path":6,"slug":7,"sort_order":8,"is_enabled":9,"is_priority":10,"last_modify":11,"created_at":12,"updated_at":12,"locale_code":13,"name":14,"title":15,"subtitle":16,"intro":17,"meta_title":18,"meta_description":19,"case_count":20},"064d562c-aae7-4e40-9146-267e7d4ff304","c728b683-3d3e-487e-b84b-b2133e09b418","arts-crafts-and-sewing\u002Fkids-craft-supplies","kids-craft-supplies",9,true,false,"2026-09-22","2026-09-22T11:13:31.187156+00:00","en","Kids' Craft Supplies","Amazon Kids' Craft Supplies Case Studies","Real campaigns we ran for kids' craft supplies brands on Amazon — what was broken, what we changed and what it moved.",null,"Kids' Craft Supplies Case Studies","See how our Amazon agency grows Kids' Craft Supplies brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",1,[],[23],{"id":5,"parent_id":17,"path":24,"slug":24,"sort_order":25,"is_enabled":9,"is_priority":10,"last_modify":11,"created_at":12,"updated_at":12,"locale_code":13,"name":26,"title":27,"subtitle":28,"intro":17,"meta_title":29,"meta_description":30,"case_count":31},"arts-crafts-and-sewing",109,"Arts, Crafts & Sewing","Amazon Arts, Crafts & Sewing Case Studies","Real campaigns we ran for arts, crafts & sewing brands on Amazon — what was broken, what we changed and what it moved.","Arts, Crafts & Sewing Case Studies","See how our Amazon agency grows Arts, Crafts & Sewing brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",12,{"rows":33,"total":20},[34],{"id":35,"slug":36,"cover_image":37,"brand_name":17,"is_anonymized":9,"period_months":8,"is_enabled":9,"sort_order":38,"last_modify":11,"created_at":39,"updated_at":40,"locale_code":13,"title":41,"headline_metric":42,"summary":43,"meta_title":44,"meta_description":45,"service_ids":46,"published_at":11,"category_id":4,"category_slug":7,"category_path":6,"category_name":14,"category_is_enabled":9},"f33ad68f-0bef-4410-adff-e530756f75f6","kids-craft-toy-vs-supply-pools","case-studies\u002Fkids-craft-toy-vs-supply-pools-1790060651183.webp",1910,"2026-09-22T11:13:31.207774+00:00","2026-09-22T11:13:31.504874+00:00","The same product competing in two different markets at once","Blended ACoS 44% → 22%","A kids' craft brand's products were bought both as toys and as classroom supplies. The two audiences have different competitors, different price expectations and different seasons — and one set of campaigns was averaging them together.","Kids Craft Dual Demand Case Study","How separating toy-intent and supply-intent demand into two campaign structures halved a kids' craft brand's ACoS and grew revenue 104%.",[47,48],"07288de0-63ae-47b6-b6fc-eb6c6af8f16e","c89127c7-631c-451f-bf13-3681edd0f3c4",1790082651013]