[{"data":1,"prerenderedAt":261},["ShallowReactive",2],{"case-study-category-electronics-en":3,"case-study-category-children-02c5396b-c7f0-46ac-a2a2-eec7b0d73466-en":18,"case-study-category-ancestors-electronics-en":117,"case-study-category-cases-electronics-electronics-1-en":118},{"id":4,"parent_id":5,"path":6,"slug":6,"sort_order":7,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":13,"title":14,"subtitle":15,"intro":5,"meta_title":14,"meta_description":16,"case_count":17},"02c5396b-c7f0-46ac-a2a2-eec7b0d73466",null,"electronics",101,true,false,"2026-09-22","2026-09-22T11:13:31.187156+00:00","en","Electronics","Amazon Electronics Case Studies","Real campaigns we ran for electronics brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows Electronics brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",12,[19,30,39,49,59,68,77,87,97,107],{"id":20,"parent_id":4,"path":21,"slug":22,"sort_order":23,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":24,"title":25,"subtitle":26,"intro":5,"meta_title":27,"meta_description":28,"case_count":29},"5bf51e20-0a7c-4fe8-8282-a5565c420099","electronics\u002Fheadphones-and-earbuds","headphones-and-earbuds",0,"Headphones & Earbuds","Amazon Headphones & Earbuds Case Studies","Real campaigns we ran for headphones & earbuds brands on Amazon — what was broken, what we changed and what it moved.","Headphones & Earbuds Case Studies","See how our Amazon agency grows Headphones & Earbuds brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",1,{"id":31,"parent_id":4,"path":32,"slug":33,"sort_order":29,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":34,"title":35,"subtitle":36,"intro":5,"meta_title":37,"meta_description":38,"case_count":29},"d9f4daff-6326-4149-a163-ed9ec8ef4aa2","electronics\u002Fwearable-technology","wearable-technology","Wearable Technology","Amazon Wearable Technology Case Studies","Real campaigns we ran for wearable technology brands on Amazon — what was broken, what we changed and what it moved.","Wearable Technology Case Studies","See how our Amazon agency grows Wearable Technology brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":40,"parent_id":4,"path":41,"slug":42,"sort_order":43,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":44,"title":45,"subtitle":46,"intro":5,"meta_title":47,"meta_description":48,"case_count":29},"905f13e3-9d4f-44f9-accd-cd9fd39aeaef","electronics\u002Fportable-and-home-audio","portable-and-home-audio",2,"Portable & Home Audio","Amazon Portable & Home Audio Case Studies","Real campaigns we ran for portable & home audio brands on Amazon — what was broken, what we changed and what it moved.","Portable & Home Audio Case Studies","See how our Amazon agency grows Portable & Home Audio brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":50,"parent_id":4,"path":51,"slug":52,"sort_order":53,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":54,"title":55,"subtitle":56,"intro":5,"meta_title":57,"meta_description":58,"case_count":29},"f595e2ae-8325-488e-91c8-5dc4dc0b332b","electronics\u002Fcamera-and-photo","camera-and-photo",3,"Camera & Photo","Amazon Camera & Photo Case Studies","Real campaigns we ran for camera & photo brands on Amazon — what was broken, what we changed and what it moved.","Camera & Photo Case Studies","See how our Amazon agency grows Camera & Photo brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":60,"parent_id":4,"path":61,"slug":62,"sort_order":63,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":64,"title":65,"subtitle":66,"intro":5,"meta_title":65,"meta_description":67,"case_count":29},"991c7ec5-a993-44cf-a9e5-b18cf4750682","electronics\u002Ftv-and-video","tv-and-video",4,"TV & Video","Amazon TV & Video Case Studies","Real campaigns we ran for tv & video brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows TV & Video brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":69,"parent_id":4,"path":70,"slug":71,"sort_order":72,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":73,"title":74,"subtitle":75,"intro":5,"meta_title":74,"meta_description":76,"case_count":29},"0c6006bb-f57a-4544-8be9-72c470e147e4","electronics\u002Fsmart-home","smart-home",5,"Smart Home","Amazon Smart Home Case Studies","Real campaigns we ran for smart home brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows Smart Home brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":78,"parent_id":4,"path":79,"slug":80,"sort_order":81,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":82,"title":83,"subtitle":84,"intro":5,"meta_title":85,"meta_description":86,"case_count":29},"ed341604-03e6-4036-98ed-177d79efc8a3","electronics\u002Fcar-electronics","car-electronics",6,"Car Electronics","Amazon Car Electronics Case Studies","Real campaigns we ran for car electronics brands on Amazon — what was broken, what we changed and what it moved.","Car Electronics Case Studies","See how our Amazon agency grows Car Electronics brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":88,"parent_id":4,"path":89,"slug":90,"sort_order":91,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":92,"title":93,"subtitle":94,"intro":5,"meta_title":95,"meta_description":96,"case_count":29},"3f55f2a4-4715-4ba7-99a6-380af478a042","electronics\u002Fpower-and-charging","power-and-charging",7,"Power & Charging","Amazon Power & Charging Case Studies","Real campaigns we ran for power & charging brands on Amazon — what was broken, what we changed and what it moved.","Power & Charging Case Studies","See how our Amazon agency grows Power & Charging brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":98,"parent_id":4,"path":99,"slug":100,"sort_order":101,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":102,"title":103,"subtitle":104,"intro":5,"meta_title":105,"meta_description":106,"case_count":29},"768b09fb-b76f-48f6-bb9c-0367db889305","electronics\u002Fereaders-and-tablets-accessories","ereaders-and-tablets-accessories",8,"eReaders & Tablets Accessories","Amazon eReaders & Tablets Accessories Case Studies","Real campaigns we ran for ereaders & tablets accessories brands on Amazon — what was broken, what we changed and what it moved.","eReaders & Tablets Accessories Case Studies","See how our Amazon agency grows eReaders & Tablets Accessories brands: the challenge, the work we ran and the numbers it moved.",{"id":108,"parent_id":4,"path":109,"slug":110,"sort_order":111,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":112,"title":113,"subtitle":114,"intro":5,"meta_title":115,"meta_description":116,"case_count":29},"dc52a92f-7680-4ca8-b76a-6a379a55a153","electronics\u002Foffice-electronics","office-electronics",9,"Office Electronics","Amazon Office Electronics Case Studies","Real campaigns we ran for office electronics brands on Amazon — what was broken, what we changed and what it moved.","Office Electronics Case Studies","See how our Amazon agency grows Office Electronics brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",[],{"rows":119,"total":17},[120,135,147,160,171,182,193,205,216,227,238,250],{"id":121,"slug":122,"cover_image":123,"brand_name":5,"is_anonymized":8,"period_months":101,"is_enabled":8,"sort_order":124,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":127,"headline_metric":128,"summary":129,"meta_title":130,"meta_description":131,"service_ids":132,"published_at":10,"category_id":4,"category_slug":6,"category_path":6,"category_name":13,"category_is_enabled":8},"1fdab8bd-b329-4ad5-b02b-5f2891d8956e","electronics-brand-in-the-box-expectation-gap","case-studies\u002Felectronics-brand-in-the-box-expectation-gap-1790060651183.webp",1100,"2026-09-22T11:13:31.283186+00:00","2026-09-22T11:13:31.504874+00:00","Half the one-star reviews were about something we never promised","1-star reviews 23 → 7","A consumer electronics brand shipped its devices without a wall adapter, like everyone else in the category. Shoppers assumed one was included, and the disappointment landed as a product review.","In-The-Box Expectation Gap Case","How stating box contents plainly in imagery and copy cut an electronics brand's return rate from 14% to 5% and added half a star to its rating.",[133,134],"07288de0-63ae-47b6-b6fc-eb6c6af8f16e","a507b11d-88fb-4b74-98a2-0661de716593",{"id":136,"slug":137,"cover_image":138,"brand_name":5,"is_anonymized":8,"period_months":81,"is_enabled":8,"sort_order":139,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":140,"headline_metric":141,"summary":142,"meta_title":143,"meta_description":144,"service_ids":145,"published_at":10,"category_id":20,"category_slug":22,"category_path":21,"category_name":24,"category_is_enabled":8},"1fcef70e-0bf3-452f-8531-eb8d49fedb38","headphone-brand-battery-claim-real-conditions","case-studies\u002Fheadphone-brand-battery-claim-real-conditions-1790060651183.webp",1101,"Forty hours of battery nobody ever got","Battery-related returns down 71%","The headline battery figure was measured with noise cancelling off at half volume — a way nobody listens. Restating it by real listening mode cost the brand a big number and won it the sale.","Battery Life Claim Rewrite Case","How restating a headphone brand's battery claim by real listening mode cut battery-related returns 71% and lifted conversion in six months.",[146,133],"b2229fd7-1f99-4a26-ad08-d1113955c798",{"id":148,"slug":149,"cover_image":150,"brand_name":5,"is_anonymized":8,"period_months":151,"is_enabled":8,"sort_order":152,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":153,"headline_metric":154,"summary":155,"meta_title":156,"meta_description":157,"service_ids":158,"published_at":10,"category_id":31,"category_slug":33,"category_path":32,"category_name":34,"category_is_enabled":8},"a7e223fb-afa1-467f-886a-7584444354e8","wearables-brand-generation-handover","case-studies\u002Fwearables-brand-generation-handover-1790060651183.webp",13,1102,"Launching a second generation without abandoning the first one's rank","New generation reached page one in 5 weeks","A wearables brand's new model launched onto a clean ASIN with zero reviews while the outgoing model kept every ranking signal the brand had spent three years building.","Product Generation Handover Case","How a planned generational handover moved a wearables brand's ranking equity onto its new model, reaching page one in five weeks instead of five months.",[134,159],"c89127c7-631c-451f-bf13-3681edd0f3c4",{"id":161,"slug":162,"cover_image":163,"brand_name":5,"is_anonymized":8,"period_months":91,"is_enabled":8,"sort_order":164,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":165,"headline_metric":166,"summary":167,"meta_title":168,"meta_description":169,"service_ids":170,"published_at":10,"category_id":40,"category_slug":42,"category_path":41,"category_name":44,"category_is_enabled":8},"ba2fbf90-5ab7-4f71-96e7-b5010ce08b94","audio-brand-model-nickname-indexing","case-studies\u002Faudio-brand-model-nickname-indexing-1790060651183.webp",1103,"Shoppers were searching a name that wasn't on the box","+56% sessions","Reviewers and forums had given the brand's flagship speaker a shorthand name. Thousands of people searched it every month and landed on competitors, because the listing contained the official model code instead.","Model Nickname Search Capture","How indexing for the shorthand name reviewers gave a speaker grew an audio brand's sessions 186% and cut its cost per click by a third.",[146,159],{"id":172,"slug":173,"cover_image":174,"brand_name":5,"is_anonymized":8,"period_months":111,"is_enabled":8,"sort_order":175,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":176,"headline_metric":177,"summary":178,"meta_title":179,"meta_description":180,"service_ids":181,"published_at":10,"category_id":50,"category_slug":52,"category_path":51,"category_name":54,"category_is_enabled":8},"02ae7b23-45ec-4d1d-a092-1f0753a748ab","camera-brand-buyer-level-mismatch","case-studies\u002Fcamera-brand-buyer-level-mismatch-1790060651183.webp",1104,"Written for professionals, bought by beginners","Conversion 4.2% → 7.8%","A camera accessory brand wrote its listings for the working photographers it sells to at trade shows. On Amazon, four out of five buyers were first-timers who could not decode a word of it.","Buyer Expertise Mismatch Case Study","How rewriting camera accessory listings for beginners instead of professionals lifted conversion from 4.2% to 7.8% and cut returns in nine months.",[146,133],{"id":183,"slug":184,"cover_image":185,"brand_name":5,"is_anonymized":8,"period_months":72,"is_enabled":8,"sort_order":186,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":187,"headline_metric":188,"summary":189,"meta_title":190,"meta_description":191,"service_ids":192,"published_at":10,"category_id":60,"category_slug":62,"category_path":61,"category_name":64,"category_is_enabled":8},"6cf7d7aa-6680-48dd-b20b-3bf78365e40b","tv-brand-post-event-return-wave","case-studies\u002Ftv-brand-post-event-return-wave-1790060651183.webp",1105,"The return wave that arrived ten days after the big game","Post-event returns 21% → 8%","A projector brand's best sales week every year was followed by its worst return week. The customers were not dissatisfied — they had bought the product for a single evening.","Post-Event Return Wave Case Study","How changing promo timing and buyer qualification cut a projector brand's post-event return rate from 21% to 8% across a five-month season.",[134,159],{"id":194,"slug":195,"cover_image":196,"brand_name":5,"is_anonymized":8,"period_months":197,"is_enabled":8,"sort_order":198,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":199,"headline_metric":200,"summary":201,"meta_title":202,"meta_description":203,"service_ids":204,"published_at":10,"category_id":69,"category_slug":71,"category_path":70,"category_name":73,"category_is_enabled":8},"0248c5de-dda7-402c-9974-01b4a5e5c868","smart-home-brand-network-setup-failures","case-studies\u002Fsmart-home-brand-network-setup-failures-1790060651183.webp",10,1106,"The product worked. The router didn't.","Setup-failure reviews down 82%","A smart home brand's worst reviews came from people who never got the device online. The device was fine — it needed a 2.4GHz network, and a third of buyers did not know what that meant.","Smart Home Setup Failure Case","How addressing Wi-Fi band setup failures before purchase cut a smart home brand's setup-related one-star reviews 82% and lifted revenue 74%.",[133,134],{"id":206,"slug":207,"cover_image":208,"brand_name":5,"is_anonymized":8,"period_months":17,"is_enabled":8,"sort_order":209,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":210,"headline_metric":211,"summary":212,"meta_title":213,"meta_description":214,"service_ids":215,"published_at":10,"category_id":78,"category_slug":80,"category_path":79,"category_name":82,"category_is_enabled":8},"46bf80b5-21d0-4b52-8502-428e7ffae2e3","car-electronics-brand-copycat-listing-defense","case-studies\u002Fcar-electronics-brand-copycat-listing-defense-1790060651183.webp",1107,"Nine listings selling a different product with our photographs","Organic share of category +7 pts","Copycat sellers had built their own ASINs around the brand's imagery and copy, ranking on the searches the brand had earned. Clearing them recovered traffic the brand had been generating for competitors.","Copycat Listing Defense Case Study","How systematic IP enforcement against copycat ASINs recovered a car electronics brand's organic share and grew revenue 92% in twelve months.",[146,134],{"id":217,"slug":218,"cover_image":219,"brand_name":5,"is_anonymized":8,"period_months":101,"is_enabled":8,"sort_order":220,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":221,"headline_metric":222,"summary":223,"meta_title":224,"meta_description":225,"service_ids":226,"published_at":10,"category_id":98,"category_slug":100,"category_path":99,"category_name":102,"category_is_enabled":8},"dddcad98-4a9b-4b2b-87d6-77334c1b3bc2","tablet-accessory-brand-substitute-demand","case-studies\u002Ftablet-accessory-brand-substitute-demand-1790060651183.webp",1108,"Finding buyers in the category next door","+79% revenue from adjacent demand","A tablet keyboard brand was fighting for accessory searches worth a fraction of the demand sitting one category over, where people were shopping for a cheap laptop and would have been better served by its product.","Adjacent Category Demand Capture","How targeting budget laptop shoppers instead of accessory searches grew a tablet keyboard brand's revenue 79% in eight months on the same catalog.",[146,159],{"id":228,"slug":229,"cover_image":230,"brand_name":5,"is_anonymized":8,"period_months":81,"is_enabled":8,"sort_order":231,"last_modify":10,"created_at":125,"updated_at":126,"locale_code":12,"title":232,"headline_metric":233,"summary":234,"meta_title":235,"meta_description":236,"service_ids":237,"published_at":10,"category_id":108,"category_slug":110,"category_path":109,"category_name":112,"category_is_enabled":8},"40d5b110-bf9b-404c-8ab4-b40c4185a5d4","office-electronics-brand-stating-what-it-lacks","case-studies\u002Foffice-electronics-brand-stating-what-it-lacks-1790060651183.webp",1109,"Saying plainly what the product doesn't do","Return rate 16% → 6%","An office equipment brand's mid-range model lacked one feature buyers assumed every model had. Nobody had lied — the listing simply never said no, and one order in six came back.","Stating Product Limitations Case","How explicitly stating a missing feature cut an office electronics brand's return rate from 16% to 6% and raised conversion in six months.",[146,133],{"id":239,"slug":240,"cover_image":241,"brand_name":5,"is_anonymized":8,"period_months":81,"is_enabled":8,"sort_order":242,"last_modify":10,"created_at":243,"updated_at":126,"locale_code":12,"title":244,"headline_metric":245,"summary":246,"meta_title":247,"meta_description":248,"service_ids":249,"published_at":10,"category_id":4,"category_slug":6,"category_path":6,"category_name":13,"category_is_enabled":8},"c4c4e457-3c9d-4196-b67b-2150c50a0c3a","electronics-brand-keyword-bloat-pruning","case-studies\u002Felectronics-brand-keyword-bloat-pruning-1790060651183.webp",2306,"2026-09-22T11:13:31.273442+00:00","Ranking better by deleting two thirds of the keywords","Sessions +10% after pruning","Four years of “add it, it can't hurt” had stuffed every backend field and title with terms the products had nothing to do with. Relevance is a ratio, and theirs had collapsed.","Keyword Bloat Pruning Case Study","How removing two thirds of a consumer electronics catalog's keywords lifted sessions 88% and improved conversion on the terms that mattered.",[146,159],{"id":251,"slug":252,"cover_image":253,"brand_name":5,"is_anonymized":8,"period_months":101,"is_enabled":8,"sort_order":254,"last_modify":10,"created_at":243,"updated_at":126,"locale_code":12,"title":255,"headline_metric":256,"summary":257,"meta_title":258,"meta_description":259,"service_ids":260,"published_at":10,"category_id":88,"category_slug":90,"category_path":89,"category_name":92,"category_is_enabled":8},"22698c4e-78a8-42a4-85bc-1ecbf5bfb1b3","charging-brand-household-expansion","case-studies\u002Fcharging-brand-household-expansion-1790060651183.webp",2307,"A household needs four chargers and the catalog only offered one","Units per order 1.2 → 2.0","Nobody needs one charger. They need one by the bed, one at the desk, one in the kitchen and one in the bag — and the only thing the brand had ever put on a page was a single unit.","Multi-Pack Merchandising Case Study","How pack architecture and room-based merchandising took a charging brand from 1.2 to 2.0 units an order and grew revenue 81% in eight months.",[133,159],1790082644699]