[{"data":1,"prerenderedAt":159},["ShallowReactive",2],{"case-study-category-appliances-en":3,"case-study-category-children-e07b2206-81d1-4375-b6bf-4d00816a5ecc-en":18,"case-study-category-ancestors-appliances-en":67,"case-study-category-cases-appliances-appliances-1-en":68},{"id":4,"parent_id":5,"path":6,"slug":6,"sort_order":7,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":13,"title":14,"subtitle":15,"intro":5,"meta_title":14,"meta_description":16,"case_count":17},"e07b2206-81d1-4375-b6bf-4d00816a5ecc",null,"appliances",112,true,false,"2026-09-22","2026-09-22T11:13:31.187156+00:00","en","Appliances","Amazon Appliances Case Studies","Real campaigns we ran for appliances brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows Appliances brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",7,[19,30,38,47,57],{"id":20,"parent_id":4,"path":21,"slug":22,"sort_order":23,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":24,"title":25,"subtitle":26,"intro":5,"meta_title":27,"meta_description":28,"case_count":29},"dfde3850-94a5-479d-8fd1-0edef850f1db","appliances\u002Frefrigeration","refrigeration",0,"Refrigeration","Amazon Refrigeration Case Studies","Real campaigns we ran for refrigeration brands on Amazon — what was broken, what we changed and what it moved.","Refrigeration Case Studies","See how our Amazon agency grows Refrigeration brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",1,{"id":31,"parent_id":4,"path":32,"slug":33,"sort_order":29,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":34,"title":35,"subtitle":36,"intro":5,"meta_title":35,"meta_description":37,"case_count":29},"10ccfaf7-604a-4b1e-a269-431a9fa99f06","appliances\u002Flaundry","laundry","Laundry","Amazon Laundry Case Studies","Real campaigns we ran for laundry brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows Laundry brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":39,"parent_id":4,"path":40,"slug":41,"sort_order":42,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":43,"title":44,"subtitle":45,"intro":5,"meta_title":44,"meta_description":46,"case_count":29},"96d62239-e07d-4113-80a1-3307d9bf4bc5","appliances\u002Fdishwashers","dishwashers",2,"Dishwashers","Amazon Dishwashers Case Studies","Real campaigns we ran for dishwashers brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows Dishwashers brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":48,"parent_id":4,"path":49,"slug":50,"sort_order":51,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":52,"title":53,"subtitle":54,"intro":5,"meta_title":55,"meta_description":56,"case_count":29},"65424ed5-938a-4889-afcb-d2d542e09048","appliances\u002Fcooking-appliances","cooking-appliances",3,"Cooking Appliances","Amazon Cooking Appliances Case Studies","Real campaigns we ran for cooking appliances brands on Amazon — what was broken, what we changed and what it moved.","Cooking Appliances Case Studies","See how our Amazon agency grows Cooking Appliances brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",{"id":58,"parent_id":4,"path":59,"slug":60,"sort_order":61,"is_enabled":8,"is_priority":9,"last_modify":10,"created_at":11,"updated_at":11,"locale_code":12,"name":62,"title":63,"subtitle":64,"intro":5,"meta_title":65,"meta_description":66,"case_count":29},"7a72e9d7-dbf1-470c-8271-f5649a4d8c27","appliances\u002Fappliance-parts-and-accessories","appliance-parts-and-accessories",4,"Appliance Parts & Accessories","Amazon Appliance Parts & Accessories Case Studies","Real campaigns we ran for appliance parts & accessories brands on Amazon — what was broken, what we changed and what it moved.","Appliance Parts & Accessories Case Studies","See how our Amazon agency grows Appliance Parts & Accessories brands: the challenge, the work we ran and the numbers it moved.",[],{"rows":69,"total":17},[70,86,100,112,124,136,147],{"id":71,"slug":72,"cover_image":73,"brand_name":5,"is_anonymized":8,"period_months":74,"is_enabled":8,"sort_order":75,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":78,"headline_metric":79,"summary":80,"meta_title":81,"meta_description":82,"service_ids":83,"published_at":10,"category_id":4,"category_slug":6,"category_path":6,"category_name":13,"category_is_enabled":8},"c908ea42-e32a-4a8a-89e7-7d2fd9fcf2f6","appliance-brand-opening-measurement-returns","case-studies\u002Fappliance-brand-opening-measurement-returns-1790060651183.webp",8,2200,"2026-09-22T11:13:31.197718+00:00","2026-09-22T11:13:31.504874+00:00","Cutting fit returns by putting the tape measure on the page","Return rate 22% → 12%","More than one in five units came back, and most of them because the appliance did not fit the space it was bought for. The listings stated the dimensions of the product and none of the dimensions the shopper actually has to check.","Appliance Fit and Returns Case Study","How clearance diagrams and a pre-purchase measuring guide cut an appliance brand's return rate from 22% to 12% in eight months.",[84,85],"b2229fd7-1f99-4a26-ad08-d1113955c798","07288de0-63ae-47b6-b6fc-eb6c6af8f16e",{"id":87,"slug":88,"cover_image":89,"brand_name":5,"is_anonymized":8,"period_months":90,"is_enabled":8,"sort_order":91,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":92,"headline_metric":93,"summary":94,"meta_title":95,"meta_description":96,"service_ids":97,"published_at":10,"category_id":4,"category_slug":6,"category_path":6,"category_name":13,"category_is_enabled":8},"2dd1eec8-811c-4124-8de6-3e942d39a26e","appliance-brand-remodel-project-buyer","case-studies\u002Fappliance-brand-remodel-project-buyer-1790060651183.webp",11,2201,"Selling to the kitchen project, not to the single appliance","Orders with 2+ appliances 9% → 31%","A large share of appliance demand is not a replacement — it is a renovation with a completion date. The account had been built for someone buying one thing today, and was invisible to someone buying four things for a date six weeks out.","Kitchen Remodel Buyer Case Study","How building an Amazon account around the multi-appliance renovation buyer took orders containing two or more units from 9% to 31% in eleven months.",[98,99],"a507b11d-88fb-4b74-98a2-0661de716593","c89127c7-631c-451f-bf13-3681edd0f3c4",{"id":101,"slug":102,"cover_image":103,"brand_name":5,"is_anonymized":8,"period_months":104,"is_enabled":8,"sort_order":105,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":106,"headline_metric":107,"summary":108,"meta_title":109,"meta_description":110,"service_ids":111,"published_at":10,"category_id":20,"category_slug":22,"category_path":21,"category_name":24,"category_is_enabled":8},"b4d4ffa3-1834-494c-9004-bae32f20f271","refrigerator-reversible-door-hinge-attribute","case-studies\u002Frefrigerator-reversible-door-hinge-attribute-1790060651183.webp",6,2202,"The door opened the wrong way — and the feature that fixed it was invisible","Conversion 4.4% → 7.0%","Every unit in the range had a reversible door, which makes it suitable for any kitchen layout. Nothing on the listing said so, so half the shoppers ruled it out from the photograph.","Reversible Door Hinge Case Study","How surfacing a reversible door hinge — a feature already built into every unit — lifted a refrigeration brand's conversion rate from 4.4% to 7.0%.",[84,85],{"id":113,"slug":114,"cover_image":115,"brand_name":5,"is_anonymized":8,"period_months":116,"is_enabled":8,"sort_order":117,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":118,"headline_metric":119,"summary":120,"meta_title":121,"meta_description":122,"service_ids":123,"published_at":10,"category_id":31,"category_slug":33,"category_path":32,"category_name":34,"category_is_enabled":8},"654f1028-15e3-47fe-9cbc-9b14a91c8129","laundry-capacity-in-loads-not-cubic-feet","case-studies\u002Flaundry-capacity-in-loads-not-cubic-feet-1790060651183.webp",9,2203,"Translating cubic feet into laundry people actually do","Revenue $296k → $470k","Drum capacity is published in cubic feet, a unit no one has ever used to decide anything. We restated it in loads — a duvet, a week for four, a set of towels — and stopped losing the comparison to inflated numbers.","Laundry Capacity Claims Case Study","How restating drum capacity in real loads instead of cubic feet lifted a laundry brand's conversion 48% and ended a losing spec comparison.",[85,99],{"id":125,"slug":126,"cover_image":127,"brand_name":5,"is_anonymized":8,"period_months":128,"is_enabled":8,"sort_order":129,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":130,"headline_metric":131,"summary":132,"meta_title":133,"meta_description":134,"service_ids":135,"published_at":10,"category_id":39,"category_slug":41,"category_path":40,"category_name":43,"category_is_enabled":8},"3395c1f1-5eab-4268-a6f1-bac7ed26454d","dishwasher-delivery-and-installation-offer","case-studies\u002Fdishwasher-delivery-and-installation-offer-1790060651183.webp",13,2204,"Beating the showroom at everything except the showroom","Category share 6% → 9%","Dishwasher shoppers priced the brand online and bought at an appliance chain, because the chain took the old machine away and connected the new one. The online listing had never mentioned either.","Dishwasher Delivery and Install Case","How stating delivery, haul-away and installation on the listing moved a dishwasher brand from 6% to 9% of its Amazon category in thirteen months.",[85,98],{"id":137,"slug":138,"cover_image":139,"brand_name":5,"is_anonymized":8,"period_months":17,"is_enabled":8,"sort_order":140,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":141,"headline_metric":142,"summary":143,"meta_title":144,"meta_description":145,"service_ids":146,"published_at":10,"category_id":48,"category_slug":50,"category_path":49,"category_name":52,"category_is_enabled":8},"5af0827e-c3dd-4b55-b09e-87e3b1eaec9c","cooking-appliance-presets-nobody-uses","case-studies\u002Fcooking-appliance-presets-nobody-uses-1790060651183.webp",2205,"Twelve presets on the box, three that anyone ever pressed","Conversion 4.9% → 7.6%","The listing led with a feature count because the factory sheet did. Usage data and two thousand reviews agreed that buyers use three functions — so we sold those three and stopped selling the other nine.","Multi-Function Preset Overload Case","How narrowing a twelve-preset cooking appliance down to the three functions buyers actually use lifted conversion 55% and cut returns in seven months.",[84,99],{"id":148,"slug":149,"cover_image":150,"brand_name":5,"is_anonymized":8,"period_months":151,"is_enabled":8,"sort_order":152,"last_modify":10,"created_at":76,"updated_at":77,"locale_code":12,"title":153,"headline_metric":154,"summary":155,"meta_title":156,"meta_description":157,"service_ids":158,"published_at":10,"category_id":58,"category_slug":60,"category_path":59,"category_name":62,"category_is_enabled":8},"fd396dda-9634-48fb-ad91-5c5b21081298","appliance-parts-repair-or-replace-decision","case-studies\u002Fappliance-parts-repair-or-replace-decision-1790060651183.webp",5,2206,"Winning the argument with the repair technician","+120% revenue, no new SKUs","A parts seller was competing with a $180 service call, not with other listings. Most of its potential customers never searched for a part at all, because they assumed the repair required someone qualified.","Repair or Replace Parts Case Study","How answering the repair-or-replace decision before the part search grew an appliance parts seller 120% in five months with no new SKUs.",[84,85],1790082645808]