[{"data":1,"prerenderedAt":231},["ShallowReactive",2],{"case-study-car-electronics-brand-copycat-listing-defense-en":3,"case-study-blocks-46bf80b5-21d0-4b52-8502-428e7ffae2e3-en":27,"reviews-all-46bf80b5-21d0-4b52-8502-428e7ffae2e3-any-en":138,"case-study-category-ancestors-electronics\u002Fcar-electronics-en":139,"services-by-ids-b2229fd7-1f99-4a26-ad08-d1113955c798,a507b11d-88fb-4b74-98a2-0661de716593-en":150,"case-studies-by-ids-dddcad98-4a9b-4b2b-87d6-77334c1b3bc2,40d5b110-bf9b-404c-8ab4-b40c4185a5d4,c4c4e457-3c9d-4196-b67b-2150c50a0c3a,22698c4e-78a8-42a4-85bc-1ecbf5bfb1b3-en":174},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"46bf80b5-21d0-4b52-8502-428e7ffae2e3","car-electronics-brand-copycat-listing-defense","case-studies\u002Fcar-electronics-brand-copycat-listing-defense-1790060651183.webp",null,true,12,1107,"2026-09-22","2026-09-22T11:13:31.283186+00:00","2026-09-22T11:13:31.504874+00:00","en","Nine listings selling a different product with our photographs","Organic share of category +7 pts","Copycat sellers had built their own ASINs around the brand's imagery and copy, ranking on the searches the brand had earned. Clearing them recovered traffic the brand had been generating for competitors.","Copycat Listing Defense Case Study","How systematic IP enforcement against copycat ASINs recovered a car electronics brand's organic share and grew revenue 92% in twelve months.",[21,22],"b2229fd7-1f99-4a26-ad08-d1113955c798","a507b11d-88fb-4b74-98a2-0661de716593","ed341604-03e6-4036-98ed-177d79efc8a3","car-electronics","electronics\u002Fcar-electronics","Car Electronics",[28,53,80,87,94,104,111,122,128],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"fcd97b18-0220-47b0-9a5f-bd4d72066d25","snapshot",1,{},{"items":34,"title":52},[35,37,40,43,46,49],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$214k \u002F month",{"label":44,"value":45},"Problem","9 copycat ASINs using the brand's images and copy",{"label":47,"value":48},"Engagement","Full account management + listing SEO",{"label":50,"value":51},"Timeframe","12 months","",{"id":54,"case_study_id":4,"type":55,"position":56,"is_enabled":8,"config":57,"locale_code":14,"data":58},"2cafe201-40e2-4abc-a382-b0460b8617da","metrics",2,{},{"items":59,"title":52},[60,65,70,75],{"after":61,"delta":62,"label":63,"before":64,"is_highlight":8},"19%","+7 pts","Organic share of category searches","12%",{"after":66,"delta":67,"label":68,"before":69},"$411k","+92%","Monthly revenue","$214k",{"after":71,"delta":72,"label":73,"before":74},"1","-89%","Copycat ASINs live","9",{"after":76,"delta":77,"label":78,"before":79},"$94","+19%","Average selling price","$79",{"id":81,"case_study_id":4,"type":82,"position":83,"is_enabled":8,"config":84,"locale_code":14,"data":85},"e8db789b-76d2-4b42-b56f-3e3265f133d7","challenge",3,{},{"title":52,"markdown":86},"These were not other sellers on the brand's listing — they were separate products on separate ASINs, built from the brand's own product photography, bullet structure and even a paraphrase of its A+ copy, sold at roughly half the price by sellers the brand had never heard of.\n\nThe effect on search was severe. Nine near-identical pages spread across the same keyword set, so the brand's own listing competed against its own images for the terms it had spent years ranking for. A shopper comparing them saw what appeared to be the same product at two prices and drew the obvious conclusion. And because the copies were genuinely worse devices, their reviews taught the category that this class of product is unreliable — a reputation the brand then had to argue against on its own page.",{"id":88,"case_study_id":4,"type":89,"position":90,"is_enabled":8,"config":91,"locale_code":14,"data":92},"18346b89-78b4-4701-be28-579ca6a5904b","approach",4,{},{"title":52,"markdown":93},"Enforcement is only effective if it is systematic and paired with differentiation.\n\n- **Image and copyright registration in order first**, so every takedown request rests on a documented right rather than an assertion.\n- **A weekly monitoring routine** rather than reactive complaints — new copies typically appear within days of a takedown, and the response has to be equally routine.\n- **Photography rebuilt as something harder to steal** — the brand's product shown in identifiable branded context that a copycat cannot reuse without an obvious violation.\n- **Listing differentiation** — the features the cheap copies do not have made explicit, so the two products stop looking interchangeable to a shopper comparing thumbnails.",{"id":95,"case_study_id":4,"type":96,"position":97,"is_enabled":8,"config":98,"locale_code":14,"data":101},"361b9794-e27c-4ad9-85be-cc12dee67131","media",8,{"images":99},[100],"case-studies\u002Fdashboards\u002Fcar-electronics-brand-copycat-listing-defense.webp",{"title":102,"caption":103},"Inside the ad account","Anonymized account view, rebuilt from the figures reported above: ad sales growing from $96k to $185k a month while ACoS falls from 34% to 22% across the 12-month engagement.",{"id":105,"case_study_id":4,"type":106,"position":107,"is_enabled":8,"config":108,"locale_code":14,"data":109},"a0998594-489a-437d-8c7c-aae8d036a4e3","results",9,{},{"title":52,"markdown":110},"Eight of the nine copies are gone, organic share of category searches rose from 12% to **19%**, and revenue nearly doubled.\n\nThe pricing effect is the part brands underestimate: with the near-identical half-price pages removed from the comparison set, the brand raised its average selling price 19% without losing conversion. The one remaining copy is a manufacturer with a legitimate design claim, which is precisely why the enforcement had to be documented rather than aggressive — a rejected takedown is a lost month.",{"id":112,"case_study_id":4,"type":113,"position":114,"is_enabled":8,"config":115,"locale_code":14,"data":116},"0fd7c8e7-8a59-4628-8ea2-829088a096fb","quote",10,{},{"items":117,"title":52},[118],{"role":119,"text":120,"author":121},"Car electronics brand","They were our photos, our bullets, and a worse device. The search page didn't care, which is why we had to make it a weekly routine instead of a lawsuit.","Founder",{"id":123,"case_study_id":4,"type":124,"position":125,"is_enabled":8,"config":126,"locale_code":14,"data":127},"5d8d28c7-00af-43bd-8c6f-915a7a30e85b","service_ref",11,{},{"title":52},{"id":129,"case_study_id":4,"type":130,"position":9,"is_enabled":8,"config":131,"locale_code":14,"data":137},"a1159e74-8856-4f90-ac7c-c1b07052bafd","case_ref",{"ids":132},[133,134,135,136],"dddcad98-4a9b-4b2b-87d6-77334c1b3bc2","40d5b110-bf9b-404c-8ab4-b40c4185a5d4","c4c4e457-3c9d-4196-b67b-2150c50a0c3a","22698c4e-78a8-42a4-85bc-1ecbf5bfb1b3",{"title":52},[],[140],{"id":141,"parent_id":7,"path":142,"slug":142,"sort_order":143,"is_enabled":8,"is_priority":144,"last_modify":11,"created_at":145,"updated_at":145,"locale_code":14,"name":146,"title":147,"subtitle":148,"intro":7,"meta_title":147,"meta_description":149,"case_count":9},"02c5396b-c7f0-46ac-a2a2-eec7b0d73466","electronics",101,false,"2026-09-22T11:13:31.187156+00:00","Electronics","Amazon Electronics Case Studies","Real campaigns we ran for electronics brands on Amazon — what was broken, what we changed and what it moved.","See how our Amazon agency grows Electronics brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",[151,163],{"id":21,"slug":152,"icon":153,"hero_image":154,"is_enabled":8,"sort_order":83,"last_modify":155,"created_at":156,"updated_at":157,"locale_code":14,"name":158,"title":159,"subtitle":160,"meta_title":161,"meta_description":162},"amazon-listing-seo","i-lucide-search","service\u002Famazon-listing-seo-1785511614770.svg","2026-08-14","2026-07-29T14:13:30.127513+00:00","2026-08-14T08:43:13.682542+00:00","Amazon Listing SEO","Amazon listing optimization that ranks and converts","Keyword-rich titles, bullets, and backend terms built for Amazon's search algorithm and its new AI shopping assistant, Rufus — so more shoppers find you and more of them buy.","Amazon Listing Optimization & SEO","Amazon listing optimization & SEO — keyword research, titles, bullets, backend terms and Rufus-ready content that lifts rank and sales. Get your growth plan.",{"id":22,"slug":164,"icon":165,"hero_image":166,"is_enabled":8,"sort_order":167,"last_modify":155,"created_at":168,"updated_at":157,"locale_code":14,"name":169,"title":170,"subtitle":171,"meta_title":172,"meta_description":173},"full-account-management","i-lucide-briefcase","service\u002Ffull-account-management-1785511629493.svg",5,"2026-07-29T14:14:42.347624+00:00","Full Account Management","Your entire Amazon channel, run by one senior team","Advertising, listings, creative, catalog, and strategy managed end to end — so you can run the business while we run Amazon.","Full-Service Amazon Account Management","Full-service Amazon account management — advertising, listing SEO, creative, catalog and strategy run by one senior team. Get your growth plan.",[175,190,206,217],{"id":133,"slug":176,"cover_image":177,"brand_name":7,"is_anonymized":8,"period_months":97,"is_enabled":8,"sort_order":178,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":179,"headline_metric":180,"summary":181,"meta_title":182,"meta_description":183,"service_ids":184,"published_at":11,"category_id":186,"category_slug":187,"category_path":188,"category_name":189,"category_is_enabled":8},"tablet-accessory-brand-substitute-demand","case-studies\u002Ftablet-accessory-brand-substitute-demand-1790060651183.webp",1108,"Finding buyers in the category next door","+79% revenue from adjacent demand","A tablet keyboard brand was fighting for accessory searches worth a fraction of the demand sitting one category over, where people were shopping for a cheap laptop and would have been better served by its product.","Adjacent Category Demand Capture","How targeting budget laptop shoppers instead of accessory searches grew a tablet keyboard brand's revenue 79% in eight months on the same catalog.",[21,185],"c89127c7-631c-451f-bf13-3681edd0f3c4","768b09fb-b76f-48f6-bb9c-0367db889305","ereaders-and-tablets-accessories","electronics\u002Fereaders-and-tablets-accessories","eReaders & Tablets Accessories",{"id":134,"slug":191,"cover_image":192,"brand_name":7,"is_anonymized":8,"period_months":193,"is_enabled":8,"sort_order":194,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":195,"headline_metric":196,"summary":197,"meta_title":198,"meta_description":199,"service_ids":200,"published_at":11,"category_id":202,"category_slug":203,"category_path":204,"category_name":205,"category_is_enabled":8},"office-electronics-brand-stating-what-it-lacks","case-studies\u002Foffice-electronics-brand-stating-what-it-lacks-1790060651183.webp",6,1109,"Saying plainly what the product doesn't do","Return rate 16% → 6%","An office equipment brand's mid-range model lacked one feature buyers assumed every model had. Nobody had lied — the listing simply never said no, and one order in six came back.","Stating Product Limitations Case","How explicitly stating a missing feature cut an office electronics brand's return rate from 16% to 6% and raised conversion in six months.",[21,201],"07288de0-63ae-47b6-b6fc-eb6c6af8f16e","dc52a92f-7680-4ca8-b76a-6a379a55a153","office-electronics","electronics\u002Foffice-electronics","Office Electronics",{"id":135,"slug":207,"cover_image":208,"brand_name":7,"is_anonymized":8,"period_months":193,"is_enabled":8,"sort_order":209,"last_modify":11,"created_at":210,"updated_at":13,"locale_code":14,"title":211,"headline_metric":212,"summary":213,"meta_title":214,"meta_description":215,"service_ids":216,"published_at":11,"category_id":141,"category_slug":142,"category_path":142,"category_name":146,"category_is_enabled":8},"electronics-brand-keyword-bloat-pruning","case-studies\u002Felectronics-brand-keyword-bloat-pruning-1790060651183.webp",2306,"2026-09-22T11:13:31.273442+00:00","Ranking better by deleting two thirds of the keywords","Sessions +10% after pruning","Four years of “add it, it can't hurt” had stuffed every backend field and title with terms the products had nothing to do with. Relevance is a ratio, and theirs had collapsed.","Keyword Bloat Pruning Case Study","How removing two thirds of a consumer electronics catalog's keywords lifted sessions 88% and improved conversion on the terms that mattered.",[21,185],{"id":136,"slug":218,"cover_image":219,"brand_name":7,"is_anonymized":8,"period_months":97,"is_enabled":8,"sort_order":220,"last_modify":11,"created_at":210,"updated_at":13,"locale_code":14,"title":221,"headline_metric":222,"summary":223,"meta_title":224,"meta_description":225,"service_ids":226,"published_at":11,"category_id":227,"category_slug":228,"category_path":229,"category_name":230,"category_is_enabled":8},"charging-brand-household-expansion","case-studies\u002Fcharging-brand-household-expansion-1790060651183.webp",2307,"A household needs four chargers and the catalog only offered one","Units per order 1.2 → 2.0","Nobody needs one charger. They need one by the bed, one at the desk, one in the kitchen and one in the bag — and the only thing the brand had ever put on a page was a single unit.","Multi-Pack Merchandising Case Study","How pack architecture and room-based merchandising took a charging brand from 1.2 to 2.0 units an order and grew revenue 81% in eight months.",[201,185],"3f55f2a4-4715-4ba7-99a6-380af478a042","power-and-charging","electronics\u002Fpower-and-charging","Power & Charging",1790082625062]