[{"data":1,"prerenderedAt":235},["ShallowReactive",2],{"case-study-bedding-brand-size-variation-coverage-en":3,"case-study-blocks-697b3745-0db6-4c4e-83fa-19d94845e672-en":27,"reviews-all-697b3745-0db6-4c4e-83fa-19d94845e672-any-en":138,"case-study-category-ancestors-home-and-kitchen\u002Fbedding-en":139,"services-by-ids-b2229fd7-1f99-4a26-ad08-d1113955c798,c89127c7-631c-451f-bf13-3681edd0f3c4-en":151,"case-studies-by-ids-73104432-0053-470f-823e-21a01336eb1e,7bf361a4-6f85-483a-be16-1308aa3ab826,fad68989-f2aa-4927-b802-978192508ade,00e47ea6-b6b5-4b6e-a5a2-5844be1ddc6f-en":175},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"697b3745-0db6-4c4e-83fa-19d94845e672","bedding-brand-size-variation-coverage","case-studies\u002Fbedding-brand-size-variation-coverage-1790060651183.webp",null,true,8,205,"2026-09-22","2026-09-22T11:13:31.301704+00:00","2026-09-22T11:13:31.504874+00:00","en","Winning the sizes nobody optimized: +97% revenue from non-queen SKUs","+97% revenue outside queen size","A bedding brand had optimized its queen listing to perfection and left king, twin and split-king to fend for themselves — in a category where the size is usually the first word of the search.","Bedding Size Variation SEO Case","How treating every bed size as its own search market grew a bedding brand's non-queen revenue 97% in eight months without new products.",[21,22],"b2229fd7-1f99-4a26-ad08-d1113955c798","c89127c7-631c-451f-bf13-3681edd0f3c4","82f6587a-aded-4a5d-839e-a83fd1597818","bedding","home-and-kitchen\u002Fbedding","Bedding",[28,53,80,87,94,103,110,121,127],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"84807873-f604-48fc-9898-b1ea8848cbe6","snapshot",1,{},{"items":34,"title":52},[35,37,40,43,46,49],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$118k \u002F month",{"label":44,"value":45},"Catalog","One family, six sizes, four colors",{"label":47,"value":48},"Engagement","Listing SEO + PPC",{"label":50,"value":51},"Timeframe","8 months","",{"id":54,"case_study_id":4,"type":55,"position":56,"is_enabled":8,"config":57,"locale_code":14,"data":58},"de11e19a-16f1-40a7-822c-3869e080717a","metrics",2,{},{"items":59,"title":52},[60,65,70,75],{"after":61,"delta":62,"label":63,"before":64,"is_highlight":8},"$67k \u002F mo","+97%","Revenue from non-queen sizes","$34k \u002F mo",{"after":66,"delta":67,"label":68,"before":69},"$171k","+45%","Total monthly revenue","$118k",{"after":71,"delta":72,"label":73,"before":74},"740","+311%","Indexed size-modified keywords","180",{"after":76,"delta":77,"label":78,"before":79},"22%","-7 pts","ACoS","29%",{"id":81,"case_study_id":4,"type":82,"position":83,"is_enabled":8,"config":84,"locale_code":14,"data":85},"ddf0415f-1158-45dc-9449-8f552345bbfd","challenge",3,{},{"title":52,"markdown":86},"In bedding the shopper almost always types the size — “king sheets”, “split king cooling” — which makes every size a separate search market with its own competitors and its own price expectations. The brand's variation family had one set of copy written for the queen, and Amazon indexed the whole family against it.\n\nThe result was a strong queen and five weak children. Advertising papered over it by pushing the family's main image, so shoppers arriving on a king search landed on a page that talked about a queen, and the conversion rate showed it.",{"id":88,"case_study_id":4,"type":89,"position":90,"is_enabled":8,"config":91,"locale_code":14,"data":92},"998113d6-51ca-4cf1-923e-ac4eaa5f0a6d","approach",4,{},{"title":52,"markdown":93},"We treated each size as its own listing problem inside one family.\n\n- **Per-size keyword sets** — research run separately for each size, including the split-king and twin-XL terms the brand had never indexed for.\n- **Size-specific bullets and backend terms** on every child, with the family's shared claims kept consistent.\n- **Campaigns per size** rather than one family campaign, so bids follow each size's own competition and margin.\n- **Image stack per size where it matters** — the split-king and twin-XL children got their own first frame showing the configuration, which is the question those shoppers actually have.",{"id":95,"case_study_id":4,"type":96,"position":9,"is_enabled":8,"config":97,"locale_code":14,"data":100},"76622997-1f7d-484e-99b6-0f4a5aa3867f","media",{"images":98},[99],"case-studies\u002Fdashboards\u002Fbedding-brand-size-variation-coverage.webp",{"title":101,"caption":102},"Inside the ad account","Anonymized account view, rebuilt from the figures reported above: ad sales growing from $53k to $77k a month while ACoS falls from 29% to 22% across the 8-month engagement.",{"id":104,"case_study_id":4,"type":105,"position":106,"is_enabled":8,"config":107,"locale_code":14,"data":108},"f9fdd92e-206d-4a66-ae67-d3b58236520e","results",9,{},{"title":52,"markdown":109},"Revenue from the non-queen sizes nearly doubled — $34k to $67k a month, **+97%** — lifting total revenue 45% without a single new product.\n\nIndexed size-modified keywords went from 180 to 740, and with them the brand now appears in searches it was previously invisible to. ACoS improved seven points because traffic lands on the size the shopper asked for instead of on a page arguing for a different one.",{"id":111,"case_study_id":4,"type":112,"position":113,"is_enabled":8,"config":114,"locale_code":14,"data":115},"84d8be6a-b379-4cf7-8c19-ea3b3455157a","quote",10,{},{"items":116,"title":52},[117],{"role":118,"text":119,"author":120},"Bedding brand","Our king sheets were a rounding error for years. They were just never actually listed as king sheets.","Brand Manager",{"id":122,"case_study_id":4,"type":123,"position":124,"is_enabled":8,"config":125,"locale_code":14,"data":126},"19efac2c-3956-493c-bde2-b0a4b5b33407","service_ref",11,{},{"title":52},{"id":128,"case_study_id":4,"type":129,"position":130,"is_enabled":8,"config":131,"locale_code":14,"data":137},"8fc45a30-c3e6-43e1-a1f7-0991e9f9300b","case_ref",12,{"ids":132},[133,134,135,136],"73104432-0053-470f-823e-21a01336eb1e","7bf361a4-6f85-483a-be16-1308aa3ab826","fad68989-f2aa-4927-b802-978192508ade","00e47ea6-b6b5-4b6e-a5a2-5844be1ddc6f",{"title":52},[],[140],{"id":141,"parent_id":7,"path":142,"slug":142,"sort_order":143,"is_enabled":8,"is_priority":8,"last_modify":11,"created_at":144,"updated_at":144,"locale_code":14,"name":145,"title":146,"subtitle":147,"intro":7,"meta_title":148,"meta_description":149,"case_count":150},"67f6ffe2-a231-40e7-a6a2-047e16c36c94","home-and-kitchen",0,"2026-09-22T11:13:31.177478+00:00","Home & Kitchen","Amazon Home & Kitchen Case Studies","Real campaigns we ran for home & kitchen brands on Amazon — what was broken, what we changed and what it moved.","Home & Kitchen Case Studies","See how our Amazon agency grows Home & Kitchen brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",16,[152,164],{"id":21,"slug":153,"icon":154,"hero_image":155,"is_enabled":8,"sort_order":83,"last_modify":156,"created_at":157,"updated_at":158,"locale_code":14,"name":159,"title":160,"subtitle":161,"meta_title":162,"meta_description":163},"amazon-listing-seo","i-lucide-search","service\u002Famazon-listing-seo-1785511614770.svg","2026-08-14","2026-07-29T14:13:30.127513+00:00","2026-08-14T08:43:13.682542+00:00","Amazon Listing SEO","Amazon listing optimization that ranks and converts","Keyword-rich titles, bullets, and backend terms built for Amazon's search algorithm and its new AI shopping assistant, Rufus — so more shoppers find you and more of them buy.","Amazon Listing Optimization & SEO","Amazon listing optimization & SEO — keyword research, titles, bullets, backend terms and Rufus-ready content that lifts rank and sales. Get your growth plan.",{"id":22,"slug":165,"icon":166,"hero_image":167,"is_enabled":8,"sort_order":31,"last_modify":156,"created_at":168,"updated_at":169,"locale_code":14,"name":170,"title":171,"subtitle":172,"meta_title":173,"meta_description":174},"amazon-ppc-management","i-lucide-target","service\u002Famazon-ppc-management-1785511595551.svg","2026-07-29T14:12:15.748121+00:00","2026-08-14T13:00:28.764226+00:00","Amazon PPC Management","Amazon PPC management that grows profit, not just spend","We build and run Sponsored Products, Sponsored Brands, and Sponsored Display campaigns around your margins — cutting wasted spend and scaling the keywords that convert.","Amazon PPC Management Services","Full-funnel Amazon PPC management — Sponsored Products, Brands & Display plus AMC insights. We cut ACoS and scale converting keywords. Get your growth plan.",[176,191,206,220],{"id":133,"slug":177,"cover_image":178,"brand_name":7,"is_anonymized":8,"period_months":113,"is_enabled":8,"sort_order":179,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":180,"headline_metric":181,"summary":182,"meta_title":183,"meta_description":184,"service_ids":185,"published_at":11,"category_id":187,"category_slug":188,"category_path":189,"category_name":190,"category_is_enabled":8},"bath-brand-premium-repositioning","case-studies\u002Fbath-brand-premium-repositioning-1790060651183.webp",206,"Moving a bath brand out of the $12 fight and into a $29 offer","Price $12 → $29, revenue +74%","A bath textiles brand was fighting for the bottom of the category against sellers with no brand to protect. We rebuilt the page for a different shopper rather than trying to be the cheapest in the old one.","Bath Brand Premium Repositioning","How new creative, materials-led copy and a bundle moved a bath brand from a $12 price fight to a $29 offer with unit volume intact in ten months.",[21,186],"07288de0-63ae-47b6-b6fc-eb6c6af8f16e","6c3e3324-e54c-4118-83d2-1099cf269edb","bath","home-and-kitchen\u002Fbath","Bath",{"id":134,"slug":192,"cover_image":193,"brand_name":7,"is_anonymized":8,"period_months":106,"is_enabled":8,"sort_order":194,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":195,"headline_metric":196,"summary":197,"meta_title":198,"meta_description":199,"service_ids":200,"published_at":11,"category_id":202,"category_slug":203,"category_path":204,"category_name":205,"category_is_enabled":8},"furniture-brand-oversize-fee-profitability","case-studies\u002Ffurniture-brand-oversize-fee-profitability-1790060651183.webp",207,"Redesigning the box: turning an unprofitable furniture catalog around","Contribution margin 4% → 23%","A furniture brand was growing revenue and losing money on half its catalog. The problem was not pricing or advertising — it was the dimensions of the cartons and the fee tiers they landed in.","Furniture FBA Fee Optimization Case","How carton redesign and tier-aware pricing moved a furniture brand from 4% to 23% contribution margin on Amazon without raising prices across the catalog.",[201],"a507b11d-88fb-4b74-98a2-0661de716593","712bce48-f59f-4411-baeb-cb80cc1502c6","furniture","home-and-kitchen\u002Ffurniture","Furniture",{"id":135,"slug":207,"cover_image":208,"brand_name":7,"is_anonymized":8,"period_months":130,"is_enabled":8,"sort_order":209,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":210,"headline_metric":211,"summary":212,"meta_title":213,"meta_description":214,"service_ids":215,"published_at":11,"category_id":216,"category_slug":217,"category_path":218,"category_name":219,"category_is_enabled":8},"home-decor-seasonal-evergreen-split","case-studies\u002Fhome-decor-seasonal-evergreen-split-1790060651183.webp",208,"Separating seasonal from evergreen: an end to the January cliff","Off-season revenue +130%","A décor brand made 62% of its year in ten weeks and spent the rest of it shrinking. Splitting the catalog into two businesses with two ad strategies removed the cliff.","Seasonal Décor Catalog Strategy","How splitting a home décor catalog into seasonal and evergreen lines lifted off-season revenue 130% and made the whole year plannable.",[201,22],"a5b22a9a-8ed2-429c-a538-c52005a4769e","home-decor","home-and-kitchen\u002Fhome-decor","Home Décor",{"id":136,"slug":221,"cover_image":222,"brand_name":7,"is_anonymized":8,"period_months":223,"is_enabled":8,"sort_order":224,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":225,"headline_metric":226,"summary":227,"meta_title":228,"meta_description":229,"service_ids":230,"published_at":11,"category_id":231,"category_slug":232,"category_path":233,"category_name":234,"category_is_enabled":8},"storage-organization-use-case-keywords","case-studies\u002Fstorage-organization-use-case-keywords-1790060651183.webp",7,209,"Capturing the long tail: 640 new ranking terms for one product line","+640 ranking keywords","Storage products are bought for a specific place — under the sink, in a camper, above the washer. The brand's listings described bins; shoppers were searching for solutions to rooms.","Storage Brand Long-Tail SEO Case","How use-case keyword research added 640 ranking terms for a storage brand and grew organic revenue 87% in seven months with no new products.",[21,22],"4fd7bce3-50ac-449e-9804-0dfd14bda600","storage-and-organization","home-and-kitchen\u002Fstorage-and-organization","Storage & Organization",1790082627051]