[{"data":1,"prerenderedAt":229},["ShallowReactive",2],{"case-study-airsoft-brand-growth-without-sponsored-ads-en":3,"case-study-blocks-06753fb6-19cb-4a26-90d1-3bf19461238c-en":27,"reviews-all-06753fb6-19cb-4a26-90d1-3bf19461238c-any-en":129,"case-study-category-ancestors-sports-and-outdoors\u002Fairsoft-and-paintball-en":130,"services-by-ids-b2229fd7-1f99-4a26-ad08-d1113955c798,07288de0-63ae-47b6-b6fc-eb6c6af8f16e-en":142,"case-studies-by-ids-e6896c41-e75c-4751-95ba-3df11a660d0c,0f444b09-95e7-4379-8e8b-7856f3e70b76,f137e957-2a90-4f7a-828a-f47f9ca6b5bc,b2f8d4e3-6c75-4a29-8d31-9e4f0a5b2c66-en":165},{"id":4,"slug":5,"cover_image":6,"brand_name":7,"is_anonymized":8,"period_months":9,"is_enabled":8,"sort_order":10,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":15,"headline_metric":16,"summary":17,"meta_title":18,"meta_description":19,"service_ids":20,"published_at":11,"category_id":23,"category_slug":24,"category_path":25,"category_name":26,"category_is_enabled":8},"06753fb6-19cb-4a26-90d1-3bf19461238c","airsoft-brand-growth-without-sponsored-ads","case-studies\u002Fairsoft-brand-growth-without-sponsored-ads-1790060651183.webp",null,true,12,715,"2026-09-22","2026-09-22T11:13:31.347134+00:00","2026-09-22T11:13:31.504874+00:00","en","Growing a category that is not allowed to advertise","Organic revenue +146%","An airsoft brand could not run sponsored ads — its products are ineligible under advertising policy. Everything had to come from organic rank, so that is what we built.","Organic Growth Without Amazon Ads","How listing SEO and content grew an airsoft brand's revenue 146% in a category where sponsored advertising is not permitted at all.",[21,22],"b2229fd7-1f99-4a26-ad08-d1113955c798","07288de0-63ae-47b6-b6fc-eb6c6af8f16e","224a4cf1-d8e8-4696-ac89-84e108998c3e","airsoft-and-paintball","sports-and-outdoors\u002Fairsoft-and-paintball","Airsoft & Paintball",[28,56,81,88,95,102,113,119],{"id":29,"case_study_id":4,"type":30,"position":31,"is_enabled":8,"config":32,"locale_code":14,"data":33},"6691a807-48e9-4b15-b2d1-5de4b1745ed4","snapshot",1,{},{"items":34,"title":55},[35,37,40,43,46,49,52],{"label":36,"value":26},"Category",{"label":38,"value":39},"Marketplaces","US",{"label":41,"value":42},"Revenue at start","$109k \u002F month",{"label":44,"value":45},"Constraint","Products ineligible for sponsored advertising",{"label":47,"value":48},"Ad spend","$0 throughout",{"label":50,"value":51},"Engagement","Listing SEO + creative",{"label":53,"value":54},"Timeframe","12 months","",{"id":57,"case_study_id":4,"type":58,"position":59,"is_enabled":8,"config":60,"locale_code":14,"data":61},"472fc199-db89-4367-a7aa-02a6afafb3ae","metrics",2,{},{"items":62,"title":55},[63,68,73,78],{"after":64,"delta":65,"label":66,"before":67,"is_highlight":8},"$268k \u002F mo","+146%","Organic revenue","$109k \u002F mo",{"after":69,"delta":70,"label":71,"before":72},"612","+629%","Page-one keywords","84",{"after":74,"delta":75,"label":76,"before":77},"10.4%","+44%","Conversion rate","7.2%",{"after":79,"delta":80,"label":47,"before":79},"$0","unchanged",{"id":82,"case_study_id":4,"type":83,"position":84,"is_enabled":8,"config":85,"locale_code":14,"data":86},"4305da8e-dcb0-4f80-8092-fb35fa45d7d2","challenge",3,{},{"title":55,"markdown":87},"Most growth plans for a marketplace account begin with advertising. This brand does not have that option: its category is ineligible under advertising policy, so there is no Sponsored Products campaign, no Sponsored Brands, no retargeting and no paid launch for a new product. Every competitor faces the same restriction, which is the opportunity hiding inside it.\n\nThe brand had responded by treating Amazon as a low-effort channel. Listings were thin, keyword coverage was accidental, variation families were broken, and new products were published and left to find their own audience — which, without advertising, they never did. Revenue had been flat for three years.",{"id":89,"case_study_id":4,"type":90,"position":91,"is_enabled":8,"config":92,"locale_code":14,"data":93},"1a0eb88b-379f-48b2-976c-7f6484ec7728","approach",4,{},{"title":55,"markdown":94},"With no paid lever, ranking is the entire strategy, so we made it deliberate.\n\n- **Exhaustive keyword mapping** across the catalog — the whole vocabulary of the sport, including the abbreviations and model conventions players use.\n- **Every listing rebuilt to be indexed completely**: titles, bullets, backend terms and attributes treated as the ranking surface they are.\n- **Variation families repaired**, consolidating review count and sales history onto parents instead of scattering them across orphan listings.\n- **Content built for the conversion half of the equation** — rank without conversion decays, so imagery and A+ were rebuilt alongside the indexing work.",{"id":96,"case_study_id":4,"type":97,"position":98,"is_enabled":8,"config":99,"locale_code":14,"data":100},"1ee188b3-91ff-4f60-9979-fe20b60d87a2","results",9,{},{"title":55,"markdown":101},"Revenue grew **146% with zero advertising spend**, and page-one keywords went from 84 to 612.\n\nBecause nobody in the category can buy position, ranking here is won on indexing, conversion rate and sales velocity alone — and almost no competitor was working on any of them. The gain is also unusually durable: there is no budget to switch off and no bid war to lose, so the positions hold as long as the listings keep converting.",{"id":103,"case_study_id":4,"type":104,"position":105,"is_enabled":8,"config":106,"locale_code":14,"data":107},"baa32df5-0327-4631-aa83-ed004d00b9cb","quote",10,{},{"items":108,"title":55},[109],{"role":110,"text":111,"author":112},"Airsoft brand","Being locked out of advertising felt like a death sentence. It turned out to be the reason the category was winnable.","Managing Director",{"id":114,"case_study_id":4,"type":115,"position":116,"is_enabled":8,"config":117,"locale_code":14,"data":118},"fda8a87f-8795-4314-81f6-b65ff1e931dd","service_ref",11,{},{"title":55},{"id":120,"case_study_id":4,"type":121,"position":9,"is_enabled":8,"config":122,"locale_code":14,"data":128},"dee15fc2-9902-4145-b511-632fd1e7a8c3","case_ref",{"ids":123},[124,125,126,127],"e6896c41-e75c-4751-95ba-3df11a660d0c","0f444b09-95e7-4379-8e8b-7856f3e70b76","f137e957-2a90-4f7a-828a-f47f9ca6b5bc","b2f8d4e3-6c75-4a29-8d31-9e4f0a5b2c66",{"title":55},[],[131],{"id":132,"parent_id":7,"path":133,"slug":133,"sort_order":134,"is_enabled":8,"is_priority":8,"last_modify":11,"created_at":135,"updated_at":135,"locale_code":14,"name":136,"title":137,"subtitle":138,"intro":7,"meta_title":139,"meta_description":140,"case_count":141},"6cf4047f-f0ed-4a07-b07a-f5c06d848517","sports-and-outdoors",6,"2026-09-22T11:13:31.177478+00:00","Sports & Outdoors","Amazon Sports & Outdoors Case Studies","Real campaigns we ran for sports & outdoors brands on Amazon — what was broken, what we changed and what it moved.","Sports & Outdoors Case Studies","See how our Amazon agency grows Sports & Outdoors brands: the challenge, the work we ran and the numbers it moved. Real results, no fluff.",20,[143,155],{"id":21,"slug":144,"icon":145,"hero_image":146,"is_enabled":8,"sort_order":84,"last_modify":147,"created_at":148,"updated_at":149,"locale_code":14,"name":150,"title":151,"subtitle":152,"meta_title":153,"meta_description":154},"amazon-listing-seo","i-lucide-search","service\u002Famazon-listing-seo-1785511614770.svg","2026-08-14","2026-07-29T14:13:30.127513+00:00","2026-08-14T08:43:13.682542+00:00","Amazon Listing SEO","Amazon listing optimization that ranks and converts","Keyword-rich titles, bullets, and backend terms built for Amazon's search algorithm and its new AI shopping assistant, Rufus — so more shoppers find you and more of them buy.","Amazon Listing Optimization & SEO","Amazon listing optimization & SEO — keyword research, titles, bullets, backend terms and Rufus-ready content that lifts rank and sales. Get your growth plan.",{"id":22,"slug":156,"icon":157,"hero_image":158,"is_enabled":8,"sort_order":91,"last_modify":147,"created_at":159,"updated_at":149,"locale_code":14,"name":160,"title":161,"subtitle":162,"meta_title":163,"meta_description":164},"creative-content","i-lucide-palette","service\u002Fcreative-content-1785511622781.svg","2026-07-29T14:14:06.117411+00:00","Creative & Content","Amazon creative that turns clicks into customers","Conversion-focused images, A+ content, and video built around shopper intent — so the traffic you pay for actually converts.","Amazon Creative & A+ Content Services","Amazon creative and content that converts — product photography, infographics, A+ brand story, and PDP & headline video built for shopper intent.",[166,181,196,212],{"id":124,"slug":167,"cover_image":168,"brand_name":7,"is_anonymized":8,"period_months":169,"is_enabled":8,"sort_order":170,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":171,"headline_metric":172,"summary":173,"meta_title":174,"meta_description":175,"service_ids":176,"published_at":11,"category_id":177,"category_slug":178,"category_path":179,"category_name":180,"category_is_enabled":8},"climbing-gear-certification-trust-content","case-studies\u002Fclimbing-gear-certification-trust-content-1790060651183.webp",8,716,"Making safety certification the first thing a climber sees","Conversion rate 4.8% → 9.1%","A climbing hardware brand's certifications were buried in the technical details while uncertified imports outranked it on price. Putting the standards on the page turned a compliance fact into the sales argument.","Safety Certification Content Case","How foregrounding CE and UIAA certification in listing content lifted a climbing hardware brand's conversion from 4.8% to 9.1% in eight months.",[21,22],"8528d285-f326-4170-8096-3e8590b98f56","climbing","sports-and-outdoors\u002Fclimbing","Climbing",{"id":125,"slug":182,"cover_image":183,"brand_name":7,"is_anonymized":8,"period_months":105,"is_enabled":8,"sort_order":184,"last_modify":11,"created_at":12,"updated_at":13,"locale_code":14,"title":185,"headline_metric":186,"summary":187,"meta_title":188,"meta_description":189,"service_ids":190,"published_at":11,"category_id":192,"category_slug":193,"category_path":194,"category_name":195,"category_is_enabled":8},"fan-shop-licensed-team-rights-cleanup","case-studies\u002Ffan-shop-licensed-team-rights-cleanup-1790060651183.webp",717,"Selling licensed merchandise without collecting IP complaints","IP complaints 14 → 0","A fan merchandise seller listed products across dozens of teams, some licensed and some not, and lost listings to rights complaints every month. Aligning the catalog with actual licenses ended the churn and grew the licensed half.","Licensed Merchandise Rights Case","How aligning a fan shop catalog with its actual license agreements ended recurring IP complaints and grew licensed product revenue 94%.",[21,191],"a507b11d-88fb-4b74-98a2-0661de716593","9bdf60c5-5ebc-4da0-8909-b1b0196d6f07","fan-shop","sports-and-outdoors\u002Ffan-shop","Fan Shop",{"id":126,"slug":197,"cover_image":198,"brand_name":7,"is_anonymized":8,"period_months":199,"is_enabled":8,"sort_order":200,"last_modify":11,"created_at":201,"updated_at":13,"locale_code":14,"title":202,"headline_metric":203,"summary":204,"meta_title":205,"meta_description":206,"service_ids":207,"published_at":11,"category_id":208,"category_slug":209,"category_path":210,"category_name":211,"category_is_enabled":8},"golf-brand-unlisted-variant-demand","case-studies\u002Fgolf-brand-unlisted-variant-demand-1790060651183.webp",7,2308,"2026-09-22T11:13:31.273442+00:00","The stock was in the warehouse; the listings were never created","+$38k \u002F month from existing inventory","A golf brand manufactured left-handed and women's-flex versions of its best sellers for its pro-shop channel and had never listed a single one on Amazon.","Unlisted Variant Demand Case Study","How listing left-handed and women's-flex variants a golf brand already manufactured added $71k a month with no new products and no new inventory.",[21,191],"28a34340-ffb6-4f67-bdf7-0e7104f4b43c","golf","sports-and-outdoors\u002Fgolf","Golf",{"id":127,"slug":213,"cover_image":214,"brand_name":215,"is_anonymized":8,"period_months":169,"is_enabled":8,"sort_order":134,"last_modify":147,"created_at":216,"updated_at":217,"locale_code":14,"title":218,"headline_metric":219,"summary":220,"meta_title":221,"meta_description":222,"service_ids":223,"published_at":11,"category_id":225,"category_slug":226,"category_path":227,"category_name":228,"category_is_enabled":8},"outdoor-brand-ppc-acos-reduction","case-studies\u002Foutdoor-brand-ppc-acos-reduction-1786635472002.webp","US outdoor gear brand","2026-08-13T14:26:41.733597+00:00","2026-09-22T11:13:31.192093+00:00","Cutting ACoS from 44% to 21% while growing an outdoor brand 68%","ACoS 44% → 21%","A seasonal outdoor gear brand was buying every sale at a 44% ACoS. A rebuilt campaign structure, strict search-term control and stronger creative more than halved it — while revenue still grew 68%.","Amazon PPC Case Study: ACoS 44% to 21%","How Scaling Peak halved an outdoor brand's Amazon ACoS from 44% to 21% and still grew monthly revenue 68%, by rebuilding campaign structure and creative.",[224,22],"c89127c7-631c-451f-bf13-3681edd0f3c4","cc0ded31-fc30-4415-945a-0d64703fd694","camping-and-hiking","sports-and-outdoors\u002Fcamping-and-hiking","Camping & Hiking",1790082634329]